Apple/Smartphones

Question 1

Apple co-founders

Answer 1

Steve jobs, Steve Wozniak, Ronald Wayne

Question 2

Apple II

Answer 2

First real personal computer designed for non-business use

Question 3

1980

Answer 3

Apple’s first IPO listing- largest since Ford motors

Question 4

1984

Answer 4

Macintosh, first GUI to offer real graphics

Question 5

John Sculley

Answer 5

Came on as CEO from Pepsi Cola in 1983

Question 6

iPod

Answer 6

Turned Apple around in the 2000s

Question 7

Technology adaption curves

Answer 7

Smartphones were the most adopted product in human history

Question 8

NTT DoCoMo 1999

Answer 8

First smartphone released in Japan

Question 9

Big innovations of iPhone

Answer 9

No keyboard/touchscreen; mixed embedded OS and desktop computer (before was either or)

Question 10

Why is android still more popular?

Answer 10

Android is a free operating system

Question 11

Why is Apple successful if Android is big market share?

Answer 11

Good marketing, good products, high end devices/high prices, big margins (38%)