Blinded by the light Flashcards
(14 cards)
what kind of budget did BBTL have?
mid budget independent film (£15 million)
when was BBTL premiered?
2019 at Sundance film festival
who funded (and produced) BBTL?
- Bend It Networks
- Leventine films
- Ingenious Media
- BFI Film Fund (National Lottery)
what are the benefits of “synergy” in the film industry
- Reduced financial impact if the product fails to be completed/ reach audience
- Combine industry resources and and expertise
Who distributes BBTL
- NewLine Cinema - owned by WB- (US rights)
- Entertailnment One AKA eOne (UK rights)
How does the poster of BBTL appeal to the target audience?
- nostalgia appeal (denim and walkman)
- Quates “feel good film of the year” from the New York Post = reliable
- star appeal (Gurinder Chadha and Bruce Springsteen)
What book was the film based on?
Greetings from Burry Park- Sarfraz Manzoor
How did BBTL target Bruce Springsteen’s Audience?
- mentioned on all posters
- banner at the bottom of Bruce Springsteen YouTube videos
How did BBTL use social media for marketing?
- # BlindedByTheLightMovie across socials
- question posts to raise interactions “Which Bruce Springsteen song inspires you?” “we <3 the 80s! Which tribe did you belong to?
- posts film screenshots and review quotes
how was BBTL distributed?
- flop in cinema (same weekend as “Yesterday”)
- long tail method with VoD (Amazon prime, Apple TV, Google Play and HBO)
what is the age range of BBTL?
12A (language and racism) - wide ranging audience = more views
What makes the British film industry popular internationally?
- Large tax break - made back through industry
- special effects
When is BBTL set?
- 1987
Who directed BBTL
Gurinder Chadha (Bend it Like Beckham)