Chapter 1 Flashcards
Rhetoric
The study of effective, persuasive language use; “available means of persuasion” - Aristotle
Audience
One’s listener or readership; to whom a speech or piece o writing is addressed.
Context
Words, events, or circumstances that help determine meaning.
Purpose
One’s intention or objective in a speech or piece of writing.
Bias
Prejudice or predisposition toward one side of a subject or issue.
Thesis
The central idea in a work to which all parts of the work refer.
Claim
An assertion, usually supported by evidence.
Assertion
An emphatic statement; declaration. An Assertion supported by evidence becomes an argument.
Subject
In rhetoric, the topic addressed in a pice of writing.
Speaker
A term used for the author, speaker, or the person whose perspective (real or imagined) is being advanced in a speech or piece of writing.
Rhetorical Triangle
A diagram that represents a rhetorical situation as the relationship among the speaker, subject, and audience.
Aristotelian Triangle
rhetorical triangle
Persona
The speaker, voice, or character assumed by the author of a piece of writing.
Ethos
Greek - refers to character of a person
Logos
greek - word - appeal to logic