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WSET Diploma Unit 2 > Chapter 6: Reaching the end consumer within a free market - hospitality > Flashcards

Chapter 6: Reaching the end consumer within a free market - hospitality Flashcards

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WSET Diploma Unit 2 (10 decks)

Chapter One: Factors affecting wine price - supply and demand

Chapter 2: Factors affecting wine price - Costs thorough the supply chain

Chapter 3 - Types of Business Engaged in the Production of Wine

Chapter 4: Options for getting the wine to the point of sale

Chapter 5: Reaching the end consumer - Retail

Chapter 6: Reaching the end consumer within a free market - hospitality

Chapter 7: Other types of market

Chapter 8: An Introduction to Marketing Wine

Chapter 9: Identifying the Product/Brand to be Marketed

10. Identifying the target market

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