CR_Ch.7--Asking People About Themselves: Survey Research Flashcards Preview

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Flashcards in CR_Ch.7--Asking People About Themselves: Survey Research Deck (18):
1

closed-ended questions

Questions that offer respondents limited options. A multiple choice question is an example.

2

cluster sampling

A method of sampling in which clusters of individuals are identified. Clusters are sampled, and then all individuals in each cluster are included in the sample.

3

confidence interval

An interval of values that will capture the true population value a certain proportion of times (e.g., 95%) that the confidence interval is calculated in that way.

4

convenience sampling

Selecting participants in a haphazard manner, usually on the basis of availability, and not with regard to having a representative sample of the population; a type of non-probability sampling. Also referred to as haphazard sampling.

5

external validity

The degree to which the results of an experiment may be generalized.

6

focus group

A qualitative method of data collection in which 6-10 people are interviewed together about a particular topic.

7

graphic rating scale

A type of closed-ended response where two words appear on either side of a solid line. Participants place a mark on the line indicating their relative preference for one or the other.

8

interviewer bias

Intentional or unintentonal influence exerted by an interviewer in such a way that the actual or interpreted behaviour of respondents is consistent with the interviewer's expectations.

9

non-probability sampling

Type of sampling procedure in which one cannot specify the probability that any member of the population will be included in the sample.

10

open-ended questions

Questions that offer respondents no restrictions as to how to respond to the prompt (e.g., an essay question).

11

panel study

In survey research, questioning the same people at two or more points in time.

12

population

The defined group of individuals from which a sample is drawn.

13

probability sampling

Type of sampling procedure in which one is able to specify the probability that any member of the population will be included in the sample.

14

purposive sampling

A type of convenience sample conducted to obtain predetermined types of individuals for the sample.

15

quota sampling

A sampling procedure in which the sample is chosen to reflect the numerical composition of various subgroups in the population. A convenience sampling technique is used to obtain the sample.

16

random sample

When everyone in a given population is equally likely to have been selected to participate in the study--that sample is said to be random.

17

rating scale

Closed-ended response options that enable participants to indicate the degree to which they endorse a particular statement.

18

response rate

The percentage of people selected for a sample who actually completed a survey.