State the two types of balance in Higher graphic communication
Asymmetrical and Symmetrical balance
Describe the principle of Mass in graphic communication
Mass relates to the size of an object on the page.
Why would you full crop an image
To allow for a new background to be added.
What is the DTP term for the first letter in the column of text which has been enlarged in size and either raised or dropped.
Drop Capital
What is the purpose of the drop capital
To draw the readers attention to the start of the column of text
Using a drop shadow DTP technique creates what design principle
Depth
How is unity achieved in a publication
Unity is achieved with the repetition of like colours and or similar typefaces
What is an advancing colour
An advancing colour red, yellow or orange and can give the impression of the surface being closer than it actually is.
How is proximity achieved within graphic a publication
Proximity can be achieved by bringing an image close to text with text wrap.
What DTP technique would give text in white on a dark background
Reverse.
How is rhythm created
Rhythm is achieved by repeating features in a layout in order to help the layout flow. To make the layout easier on the eye or lead the eye through a layout.
How do you achieve grid structure
Grid Structure is achieved through the use of columns of text and the introduction of paragraphs.
What is proportion
Proportion is the comparative mass size of items in the same layout.
What is alignment
Alignment is the process of lining up items in a layout.
What helps create alignment create.
Alignment creates a neat, organised and structured layout and helps to make the layout easier to follow. It also creates a visual connection between the aligned items.
What can be used to help create depth in your layout
A background image can be used. Another way could be to scale items so fore ground has larger images background has smaller images. Also making products 3D helps create depth.
Name two types of crop in DTP software
Full crop or square crop
Identify the DTP technique used to place white text onto a block
Reverse
How can weight be achieved in a publication
By thickening a line such as a column rule or an underline.
How is dominance achieved in your publication
Dominance can be achieved by either large Bold text or from a large image which creates a focal point.
Identify eight Design elements you could use in a publication.
Line, colour, shape, texture, value, size, weight and mass
How is value represented in a publication?
High value is represented with a bright colour and low value is represented with a Dull colour.
What is white space in a publication?
White space is a clear area within the graphic to aid in reading and understanding the areas of importance nearby or else where on the page. White space helps prevent clutter and provides ease of reading.
What is contrast in a graphic design publication?
Contrast can be achieved by creating opposites in a layout whether it be colours, tones, values, shapes, sizes or lines.
Lines can go horizontal and vertical to create contrast
