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Flashcards in Ideology and Hegemony Deck (9)
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1

Ideology

set of beliefs held up through social structures that a society believes to be true

2

Give 3 examples of ideologies

heteronormativity, misogyny, patriarchy

3

Cultivation Theory

Gerbner & Gross : explores long term effects of television

4

Give 3 assumptions from the cultivation theory

More likely to feel like the elderly are a vanishing breed
More likely to think they will encounter violence
More likely to have sexist views

5

Hegemony

dominant ideologies

6

Repressive state apparatus

coerced into doing something through violence and or force (police, court, prisons)

7

Ideological state apparatus

consent to do something by choice because of positive reward (schools, media, church)

8

Counter-Hegemony

resistance to hegemony (the norm)

9

Give an example of absorbing Counter Hegemony

Queer eye for the straight guy (gays in service to the white male)
Will and Grace (homosexuality --> heterosexuality)