marketting objectives Flashcards

1
Q

what are the 5 marketing objectives

A

sales volume
sales value
growth
market share
brand loyalty

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2
Q

what is sales volume

A

number of units sold

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3
Q

what is sales value

A

number of units sold in pounds

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4
Q

what is sales growth

A

how much your sales have increased

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5
Q

whats market share

A

business A sales/ overall sales x 100

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