Peer Production, Collective Intelligence and Crowd Sourcing Flashcards Preview

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Flashcards in Peer Production, Collective Intelligence and Crowd Sourcing Deck (14)
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1

Define: CROWDSOURCING

A company/institution takes a function once performed by employees and outsources it to a large and undefined network of people in the form of an open call

2

Define: COMMONS-BASED PEER PRODUCTION

A model of socioeconomic production in which large numbers of people work cooperatively, with no monetary incentive and usually over the Internet

3

Define: PEER PRODUCTION

A way of producing goods and services that relies on the 'collaborative intelligence' of large numbers of collaborators

4

Define: CATEGORIES OF PEER PRODUCTION

- Crowdsourcing
- Commons-based peer production

5

Define: SLACTIVISM

The practise of supporting a political or social cause by means such as social media or online petitions, characterised by involving little effort/commitment

6

Define: THE DRAGONFLY EFFECT

Four key principles that all have to be present and work in unison, which can create positive change in social media:
- Focus
- Grab attention
- Engage
- Take action

7

Define: SMART GROUPS

Diverse groups of individuals with high levels of independence and characterise decentralisation and aggregation

8

Define: DUMB GROUPS

Homogenous/non-diverse groups of people with high levels of centralisation and imitation

9

Example: THE DRAGONFLY EFFECT

The ALS Ice Bucket Challenge:
- Focus:
- Grab attention:
- Engage:
- Take action:

10

Example: CROWDSOURCING

NASA launched 10 crowdsourcing challenges to the public in 2011 - for example seeking help in the development of improved textiles for spacesuits

11

Example: PEER PRODUCTION

In 1906 at a country fair 800 people entered a competition to guess the weight of a cow. No guesses were correct, however the average of all guesses was 1lbs off of the correct weight

12

Example: SMART GROUPS

Google’s web index: Powered by PageRank, powered by you!

13

Example: DUMB GROUPS

A class of university students

14

Define: GAMIFICATION

An additional incentive mechanism used in peer production