Section 5

Question 1

what is political discourse?

Answer 1

discussions and relating to politics.

Question 2

what is mass media?

Answer 2

communicates to a mass of people and technology.

Question 3

what is hypodermic theory?

Answer 3

intended message is directly recieved.

Question 4

what is minimal effects theory?

Answer 4

idea that media has little effects on people.

Question 5

what is cultivation theory?

Answer 5

a worldview generally accepted by the receiver.

Question 6

what is framing?

Answer 6

giving a news story or specific background.

Question 7

what is priming?

Answer 7

predisposing media readers or viewers to think and act a certain way.

Question 8

what is agenda setting?

Answer 8

to focus public attention on issues or topics.

Question 9

what is pack journalism?

Answer 9

cover same issues and stories rather than seeking their own.

Question 10

what is equal-time rule?

Answer 10

1934 communication act, provide equal opportunities for airtime.

Question 11

what is fairness doctrine?

Answer 11

in 1987, became federal rule to provide fair airtime to all sides of the issue.

Question 12

What is Miller v California?

Answer 12

a test for obscenity, regulation of broadcasting.

Question 13

what is broadcast media?

Answer 13

Regulated by the FCC.

Question 14

what is muckraking?

Answer 14

journalist seeking information on scandals or misconduct.

Question 15

what are sunshine laws?

Answer 15

a law that mandates government proceeding and meeting document be made for the public.

Question 16

what is FOIA?

Answer 16

1967 act to provide information requested by citizens to allow citizens to know what the government does.

Question 17

what is political socialization?

Answer 17

people are trained to understand and join a country’s political world.

Question 18

what is a gender gap?

Answer 18

difference between political opinion in men and women.

Question 19

what are heuristics?

Answer 19

shortcuts or cues people use to form opinions.

Question 20

what is political cultures?

Answer 20

shared political beliefs and values.

Question 21

what are political elites?

Answer 21

providing information to citizens and political strategy.

Question 22

what are bandwagon effects?

Answer 22

increase coverage of candidates that are doing well.

Question 23

what is horse-race journalism?

Answer 23

following candidates ever move through campaign.

Question 24

what is collective public opinion?

Answer 24

opinion of an entire group.

Question 25

what is a mandate?

Answer 25

authority and influence an elected official gains.