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Flashcards in Theorist Deck (10)
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1
Q

Tannenbaum and Schmidt continuum

A

Tell, Sell, Consult, Share

2
Q

Maslow hierarchy of needs

A
physiological 
safety
love and belonging
esteem 
self actualisation
3
Q

Herzberg

A
Hygienes (DONT MOTIVATE)
- pay
- working environment
- colleague relations
Motivators:
- opportunities 
- self actualisation
- job design, enrichment, empowerment
4
Q

Taylor scientific managment

A

Employees are motivated only by pay

  • commission
  • piece rate pay
  • bonuses
5
Q

Blake mouton leadership grid

A

country club- high concern for people low concern of production
impoverished - low concern for production and people
team leader - concern for both people and production
produce or perish - low concern for people high concern for production

6
Q

Boston matrix

A

Star - high market share and growth
problem child- low market share high market growth
cash cow- low market growth high market share
Dogs - low market share and growth

7
Q

Ansoff’s matrix

A

A strategic planning model that allows business to determines its product and market growth strategy.
Market penetration: use of existing products within existing markets (Low risk)
Product development: new products in existing markets
Market development: existing products in new markets
Diversification: new products into new markets

8
Q

What are the aims of market penetration and evaluation of this decision example (Ansoff’s matrix)

A
Aim to increase market share
Get existing customers to buy more 
widen range of existing products
Associated with organic growth
Example: Aldi
\+ Low risk 
\+ Exploit the insights they already have into what consumers want
\+ should have strong experience
9
Q

porters 5 forces

A
Measurement of competitiveness 
threat of substitute products
bargaining power of suppliers 
bargaining power of customers
threat of new entrant
10
Q

Elkington triple bottom line

A
Corporate social responsibility 
a business must take into consideration:
- profit
- plane 
-people
In order to have a successful reputable business