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1919ss strategie

This class was created by Brainscape user Felix Grob. Visit their profile to learn more about the creator.

By: Felix Grob
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Decks in this class (4)

Instrumente
VL01: Einführung und Opening Case: Madonna VL02: Was heißt das eigentlich - Strategie? Segmentierung von Geschäftstätigkeit und Wettbewerbsumfeld VL03: Ziele, Wertschaffung und Visionen VL04: Branchenanalyse VL05: Ressourcen und Fähigkeiten VL06: Generische und hybride Wettbewerbsstrategien VL07: Wertkette und vertikale Integration VL08: Wachstums- und Schrumpfungsstrategien VL09: Portfolioanalyse und -planung VL10: Strategieimplementierung und Management des diversifizierten Unternehmens
130  cards
multinationale Unternehmen
VL01: Grundlegendes VL02: Wahl der Markteintrittsstrategie 1: Export VL03: Markteintritt 2: Lizenzierung & Franchising VL04: Markteintritt 3: Direktinvestition via M&A/ Greenfield Investment VL05: Markteintritt 4: Joint Ventures/Allianzen VL06: Steuerung multinationaler Unternehmen 1: Aufbauorganisation VL07: Steuerung 2: Internat. Controlling VL08: Steuerung 3: Strategien des Personaleinsatzes & International Human Resource Management
94  cards
VL04: Exkurs: Länder- und Standortwahl - Chancen und Risiken
No deck description has yet been added by the author.
0  cards
VL08: Steuerung Multinationaler Unternehmen 2: Internationales Controlling
nicht klausurrelevant
0  cards

More about
1919ss strategie

  • Class purpose General learning

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