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Marketing

This class was created by Brainscape user Sophie Walter. Visit their profile to learn more about the creator.

By: Sophie Walter
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Decks in this class (12)

Marketing Objectives
Setting ovjectives importance 1,
How to set marketing objectives 2,
Advantages of setting objectives 3
5  cards
Marketing Strategies
Strategic planning importance 1,
Factors to consider with the mark...,
Competitive strategies 3
11  cards
Identifying Customer Needs - Market Research And Anasysis (primary, secondary, sampling, standard deviation)
Market research 1,
Quantitative research numerical 2,
Qualitative research literacy 3
19  cards
Market Share, Market Growth, Matker Segmentation
Market share definition 1,
Market growth definition 2,
Product orientated market product...
13  cards
Service Marketing
What s a service 1,
How is service marketing differen...,
4 features of service marketing 3
15  cards
Marketing Models
Aida 1,
Atr 2,
Dagmar 3
3  cards
Product Life Cycle, Extension Strategies, Product Portfolio And Product Positioning, Boston, USP
Differentiation 1,
Choosing the correct type of diff...,
Large businesses differentiating 3
9  cards
Price - PED YED XED, Pricing Strategies, Contribution/marginal Pricing
What does price indicate 1,
Stakeholders and price 2,
Factors affecting price charged 3
18  cards
Place - Channels Of Distributuon
Place 1,
Importance of getting the goods t...,
1 traditional route of distributi...
12  cards
Promotion - Above And Below The Line, Viral Marketing, AED
Promotion definition 1,
Drip marketing 2,
Viral marketing 3
5  cards
Marketing And The Law - External Influences, International Marketing
Sale of goods act 1979 2012 1,
Consumer protection from trading ...,
Weights and measurements act 1985 3
20  cards
SWOT
Swot advantages 1,
Swot disadvantages 2
2  cards

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Marketing

  • Class purpose General learning

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