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Joanne Putney
- decks
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Decks in this class (19)
Email Marketing Best Practises (10%) - Email Design
How many characters should a subj...,
How many characters should a preh...,
How could you improve open rates
25
cards
Email Marketing Best Practises (10%) - Email Deliverability
What 3 elements make up the send ...,
What does the sender authenticati...,
What does reply mail management do
40
cards
Email Marketing Best Practises (10%) - Subscriber Acquisition and Retention
What is double opt in,
When is double opt in recommended,
Why should you use double opt in
31
cards
Misc to file
How would you restrict access to ...,
Would a transactional messaging a...,
Can a step journey be used to sen...
31
cards
Content Creation and Delivery (24%) - Recommend MC Tools
How does litmus integration work ...,
How does subscriber preview work ...,
How can you perform a test send i...
14
cards
Content Creation and Delivery (24%) - Create and Customise an Email Message
What 6 basic content blocks are a...,
What 5 advanced content blocks ar...,
Which 3 tool scan be used for ema...
18
cards
Content Creation and Delivery (24%) - Configure Send Settings
What is send flow in email studio,
What 3 elements does send classif...,
What 3 sender related information...
12
cards
Content Creation and Delivery (24%) - Organise and Manage Content
What ways can business units be u...,
What is a parent child business unit,
Do business units have their own mid
13
cards
Marketing Automation (26%) - Recommend Appropriate Solution
What 3 automation tools are inclu...,
How can a user import records fro...,
How would a user combine data fro...
26
cards
Marketing Automation (26%) - Build Automation Studio solution
What does an automation work flow...,
What does a starting source define,
What does a step in a workflow co...
52
cards
Marketing Automation (26%) - Build Journey Builder solution
What 3 types of journey are avail...,
What is a journey template in jb ...,
What is a single send journey use...
113
cards
Insights and Analytics (14%) - Email Campaign Metrics
What does send performance in ema...,
What does open performance in ema...,
What does inbox activity in email...
55
cards
Insights and Analytics (14%) - Analyse Performance
0
cards
Insights and Analytics (14%) - Run Reports
0
cards
Insights and Analytics (14%) - Recommend Einstein Product
What is einstein in mc,
What does einstein do,
What does einstein do
53
cards
Subscriber and Data Management (26%) - Data Extensions
What is a de,
What is contact builder,
What do data retention settings d...
81
cards
Subscriber and Data Management (26%) - Import Data
How would a user add records to m...,
How would a user add records to m...,
How would a user add records to m...
13
cards
Subscriber and Data Management (26%) - Segmentation
What is data segmentation,
What are the benefits of data seg...,
What types of data segmentation a...
14
cards
Subscriber and Data Management (26%) - Troubleshoot
What unsubscribe types are availa...,
What does a unsubscribe in mc do,
What does a unsubscribe in mc do
12
cards
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salesforce marketing cloud - email specialist
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