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Tags: Business & Finance, Marketing, Service Marketing

Study Service Marketing

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  • services marketing
    services marketing

    services marketing

    By: Hendrik Diepers
    Lecture 1, book chapter 1, book chapter 2
    33
    Decks
    525
    Flashcards
    5
    Learners
  • Service Marketing
    Service Marketing

    Service Marketing

    By: Lachie Ryan
    Week 1, Week 2, Week 3
    10
    Decks
    206
    Flashcards
    34
    Learners
  • Services Marketing
    Services Marketing

    Services Marketing

    By: Fleur Menue
    Ch 1: Introduction to Services, Ch 2: Consumer Behaviour in Services, Ch 3: Customer Expectations of Service
    16
    Decks
    233
    Flashcards
    4
    Learners
  • Service Marketing
    Service Marketing

    Service Marketing

    By: Song Yong
    Chapter 4: Services Consumer Behavior, Chapter 3: Fundamental Differences Between Goods and Services, Chapter 1: An Introduction to Services
    6
    Decks
    162
    Flashcards
    28
    Learners
  • Marketing - Services
    Marketing - Services

    Marketing - Services

    By: Roxanne Franks
    Overarching Concepts & Models, Service Design, Service Quality
    6
    Decks
    23
    Flashcards
    1
    Learner
  • Service Marketing
    Service Marketing

    Service Marketing

    By: connor peterson
    MidTerm
    1
    Decks
    149
    Flashcards
    24
    Learners
  • GLOBAL, B2B & SERVICE MARKETING
    GLOBAL, B2B & SERVICE MARKETING

    GLOBAL, B2B & SERVICE MARKETING

    By: Elien Bauwens
    Global - (1.1) Intro to international marketing, Global - (1.2) Theoretical Foundations Of International Marketing, Global - (1.3) Characteristics of International Market Research
    13
    Decks
    251
    Flashcards
    3
    Learners
  • Services Marketing
    Services Marketing

    Services Marketing

    By: Natalia Vergara
    Introduction, Theories, Service Quality
    10
    Decks
    83
    Flashcards
    1
    Learner
  • Services marketing
    Services marketing

    Services marketing

    By: Axel Wilmssen
    Chapter 1: framework for services, Chapter 2: Consumer behavior in services and customer expectations, Chapter 3: Consumer perceptions of services
    10
    Decks
    131
    Flashcards
    2
    Learners
  • SERVICES MARKETING
    SERVICES MARKETING

    SERVICES MARKETING

    By: Paige Bourke
    EXAM
    1
    Decks
    29
    Flashcards
    1
    Learner
  • Service Management and Marketing
    Service Management and Marketing

    Service Management and Marketing

    By: Unknown Unknown
    Part 1 - Ch1, Part1 Chapter 2, Part 2 Ch 3: Consumer Behaviour in Services
    17
    Decks
    246
    Flashcards
    1
    Learner
  • Service Marketing
    Service Marketing

    Service Marketing

    By: Darein Catchillar
    Long Quiz
    1
    Decks
    35
    Flashcards
    4
    Learners
  • Services marketing UA
    Services marketing UA

    Services marketing UA

    By: Stephanie Suy
    Services marketing
    1
    Decks
    51
    Flashcards
    4
    Learners
  • Services, Technology & Marketing
    Services, Technology & Marketing

    Services, Technology & Marketing

    By: Alice Wachtmeister
    Marketing in the service economy, The service consumer, Development Service products and Brands
    10
    Decks
    190
    Flashcards
    7
    Learners
  • Services Marketing
    Services Marketing

    Services Marketing

    By: Beatrice Salfati
    Session 1, Session 2, Session 3
    8
    Decks
    58
    Flashcards
    1
    Learner
  • Microfinance Markets, Products and Services
    Microfinance Markets, Products and Services

    Microfinance Markets, Products and Services

    By: Patricia Anne Rico
    MMPS: Module 1, MMPS: Module 2
    2
    Decks
    117
    Flashcards
    5
    Learners
  • Service Marketing
    Service Marketing

    Service Marketing

    By: Vasara Visockaitė
    1. What are services?, 2. Service elements, 3. Quality management
    8
    Decks
    69
    Flashcards
    1
    Learner
  • Week 1 - Services Marketing
    Week 1 - Services Marketing

    Week 1 - Services Marketing

    By: jess keygan
    Week 1
    1
    Decks
    44
    Flashcards
    1
    Learner
  • MKTG30003- Service & Relationship Marketing
    MKTG30003- Service & Relationship Marketing

    MKTG30003- Service & Relationship Marketing

    By: Hui Min Yau
    Lecture 1: Introduction to Service, Lecture 2: Buyer Behaviour, Lecture 3: Perceived Service Quality and Customer Satisfaction
    6
    Decks
    162
    Flashcards
    8
    Learners
  • Service marketing
    Service marketing

    Service marketing

    By: MH tarhini
    SM
    1
    Decks
    42
    Flashcards
    8
    Learners
  • ALA 2 Retail and Service Marketing
    ALA 2 Retail and Service Marketing

    ALA 2 Retail and Service Marketing

    By: Daniel Ton
    DL Übungen 1-5 Einführung in DL Marketing, DL Übungen 6-12 Stragisches DL Marketing, DL Übungen 7-18
    10
    Decks
    101
    Flashcards
    17
    Learners
  • Service Marketing And Management
    Service Marketing And Management

    Service Marketing And Management

    By: Ivy Bialowas
    Midterm #1
    1
    Decks
    57
    Flashcards
    2
    Learners
  • Service Marketing And Management
    Service Marketing And Management

    Service Marketing And Management

    By: Ivy Bialowas
    Test #2
    1
    Decks
    28
    Flashcards
    4
    Learners
  • Service Design and Marketing
    Service Design and Marketing

    Service Design and Marketing

    By: Jake Sinclair
    Week 7: Crafting the Service Environment, Week 8: Managing Customer Relationships, Week 9: Integrated Services Marketing
    6
    Decks
    27
    Flashcards
    4
    Learners
  • Service Marketing And Management Final
    Service Marketing And Management Final

    Service Marketing And Management Final

    By: Ivy Bialowas
    Learning Outcomes And Group Projects
    1
    Decks
    42
    Flashcards
    3
    Learners
  • Service Marketing
    Service Marketing

    Service Marketing

    By: Freshia Alcalde
    Service Quality, Research Proposal, Overview Of Service Marketing
    3
    Decks
    111
    Flashcards
    4
    Learners
  • Service Marketing
    Service Marketing

    Service Marketing

    By: Rita Kanzaki
    顧客がサービスに参加 (メリット事例①), 顧客がサービスに参加（メリット共通）, 顧客がサービスに参加 (デメリット)
    5
    Decks
    37
    Flashcards
    1
    Learner
  • Marketing: Good, Services, Events
    Marketing: Good, Services, Events

    Marketing: Good, Services, Events

    By: Alessia Pugliese
    Unit 3 Test
    1
    Decks
    40
    Flashcards
    1
    Learner
  • Service Marketing, Marketing Ethics and Sustainability
    Service Marketing, Marketing Ethics and Sustainability

    Service Marketing, Marketing Ethics and Sustainability

    By: Pandicorne Xindea
    Service marketing - Chapter 1 VT21, Service Marketing - Chapter 2 : Consumer Behaviour in Services, Service Marketing - Chapter 3 : Customer Expectations of a service
    13
    Decks
    125
    Flashcards
    2
    Learners
  • Marketing In Food Service
    Marketing In Food Service

    Marketing In Food Service

    By: THABOE Mhlanga
    Marketing, Service Characteristics, Role Of Marketing
    4
    Decks
    48
    Flashcards
    1
    Learner

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