4.2.4 Reasons for global mergers or joint ventures Flashcards

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1
Q

What are mergers?

A

Two businesses form as one» agreed

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2
Q

What is a joint venture?

A

Two businesses working together but remain seperate

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3
Q

What is a takeover?

A

•A business buys the other firm.
•Must be over 50% of the shares.
•Can be hostile or agreed

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4
Q

What are five reason for global mergers and joint ventures?

A

1)Spread risk
2)Enter new markets
3)Acquiring international brand names
4)Secure resources + supplys
5)Maintaining or increasing global competitiveness

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5
Q

Name three benefits of a Joint venture.

A

1)Expertise and resources
2)Reduce risk
3)Mutual benefits

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6
Q

Name three disadvantages of a joint venture.

A

1)Different vision
2)Consumer may become confused
3)Shared profits
4)Damaged reputation

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