demand and the demand curve Flashcards

1
Q

what is demand

A

the quantity of goods/ services that a consumer is willing/able to buy at a given price in a given time period

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2
Q

the law of demand and why

A

there is an inverse relationship between price and quantity demand
income effect: as income increases, increased PP, increased d for luxury goods, decreased d for inferior goods
substitute effect: as substitute prices increases, consumer demand increases

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3
Q

movements along the demand curve

A

contraction: increase in price
extension: decrease in price

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4
Q

non-price factors which affect demand

A

-Population: as population increases so will demand
-advertising: better advertising, increased demand
-substitute prices: if they increase, demand will increase
-income: income effect, luxury goods d rises with income and inferior goods d rises with lower income
-fashions/tastes
-interest rates: lower ir, lower cost of borrowing, increased d
-complementary goods: prices decrease, d will increase

these all shift the demand curve

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5
Q

ceteris parabus

A

assuming all other factors remain constant

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