8th 12 Flashcards

1
Q

specializes in fulfilling a service on behalf of the product/company owner

A

fulfillment

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2
Q

bridge between an idea and a business plan

A

business concept

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3
Q

the action of supplying goods to the customer

A

distribution

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4
Q

process of investigating the big picture of a specific industry for a niche

A

feasibility

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5
Q

a great concept statement that present a business idea as utmost importance

A

executive summary

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6
Q

proof of plausible financial growth through instating specific steps

A

development plan

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7
Q

usually 1-3-5 year statement that presents a business idea as utmost importance

A

financial plan

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8
Q

graphic representation of obtaining goals from both the development and financial plans

A

time line

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9
Q

a change or process of change which allows profit to be better suited to the business environment

A

adaptation

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10
Q

ability to exert influence over another

A

bargaining power

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11
Q

creating an unique name and image for a product

A

branding

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12
Q

concentrating all marketing efforts on a small but specifically defined segment of an industry

A

niche

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