business economy Flashcards

1
Q

bottom line

A

The idea that in addition to ‘profit’ businesses are also taking into account the impact of their decision on the planet as well as the people

planet people profit

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2
Q

Corporate social responsibility

A

businesses go above and beyond legal obligations to improve health and wellbeing of community as well as environment and shareholders

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3
Q

CSR sustainabalilty

A

Working to meet the present w/o compromising the ability of the future generation to meet their own needs

Strategies:
recycling
decrease fossils

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4
Q

CSR community involvement

A

Allows firms to give back to the community that led to their success in the first place

eg.) Maccas supports various rural and other community health programs

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5
Q

CSR gender equality

A

Traditionally the board of directors and senior positions of responsibility in Australian business were filled by males

Strategies:
blind recruitment
childcare facilities
developing staffing and management policy

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6
Q

CSR Innovations and research and development

A

Changing processes / creating more effective processes products and ideas

eg.) Ikea flat paced furniture

government can provide subsides and tax concessions to business who undertake R & D

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7
Q

Technology and consumer behavior

A

Sharing economy/ collaborative consumption-
rental scheme that enables people to earn income from expensive, underused assts such as power tools, cars spare rooms

eg. Airbnb

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8
Q

impact of technology on consumers- pros

A

provide consumers with more choices
easy access to products

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9
Q

impact of technology on consumers- cons

A

due to easy access to renting assets it doesn’t encourage people to buy and actively own assets

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10
Q

impact of technology on business-pros

A

decreases cost of production

better meet customers needs

improve efficiency with marketing

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11
Q

impact of technology on business-cons
cost

A

Technology=expensive/ quickly our of date therefore need to spend regularly

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12
Q

impact of technology on business-cons
training

A

if employees do not know how to use technology it is a waste
need some employees trained to repair technology to be effective

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13
Q

impact of technology on business-cons
repairs

A

often required–> slows down production cost money

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14
Q

impact of technology on business-cons
redundancies

A

tech can replace workers / quicken service meaning the organisation requires less workers. results in demise of some businesses
eg.) Netflix + stan have put cd shops out of business

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15
Q

legal strategy’s to improve profit: price discrimination

A

businesses charge consumers different prices for the same product

eg.) apple giving discounts to students on certain products creates brand loyalty

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16
Q

legal strategy’s to improve profit: multi-branding

A

individual companies marketing their products under separate and distinct brand names

business making it harder for new businesses to enter the market t/f increasing market power

17
Q

legal strategy’s to improve profit: know and develop good relations with customers

A

finding out what customers want and expect and develop good relationship with them

quality and courteous customer service including prompt delivery

18
Q

legal strategy’s to improve profit: product is technically superior

A

product being sold needs to be superior in design and more technically advanced then rival firms

continuous product improvement innovations and R&D must be apart of thinking

19
Q

illegal strategy’s to improve profit: predatory pricing

A

sets prices as sufficiently lower levels with the purpose of damaging a competitor or forcing a competitor to withdraw from the market

once competitor is eliminated the company is able to dominate the market and increase price for customers

20
Q

illegal strategy’s to improve profit: price fixing

A

where firms in an industry collaborate to set prices

21
Q

illegal strategy’s to improve profit: Cartel conduct

A

two or more businesses joining forces to maximize profits

develop joint strategy to manipulate the market at the expense of consumers

22
Q

illegal strategy’s to improve profit: collusive bidding

A

competing firms meet secretly beforehand to agree who’s tender should be more attractive, cheapest and likely to win the contract

23
Q

illegal strategy’s to improve profit: market zoning

A

where competing firms in a region divide up the market into zones, areas or regions within which they agree not to compete with each other