Chap 1 - understanding business activities Flashcards
Why do businesses exist
-fame
-profit
-trade/ exchange (buy & sell)
-customer satisfaction
Define economic problem
-people wants are unlimited
-resources are limited
Define value for money
-product/ service is worth the money
Define needs
-basic things needed for survival
Define wants
-things not needed for survival but for satisfaction
Define demand
-the need to satisfy wants and need
Define scarcity
-lack of sufficient products to fulfil the total wants of the population
Define opportunity cost
-next best alternative given up by choosing another option
-sacrifice something
-try to make as low as possible
2 types of outputs of business
-physical goods
-service
How do businesses function
-input
-transformation process
-output
What does transformation process need
-factors of production
what are factors of production
-land = natural resources
-Labor = people
-Capital = finance, equipment
-Enterprise = people who run the business (Board of Directors)
What do the Broad of Directors do
-controls business
-decide on major policies
-selects Chief executive officer (CEO)
what does Chief executive officer do (CEO)
-manage day-to-day business
Define specialisaiton
-people & businesses concentrate on what they are best at
-causes division of labor
define division of labor
-when production process is split into diff tasks & each worker performs the task
-form of specialisation
-increases production
advantages of division of labor
-increase efficiency & output
-less time wasted
-quicker and cheaper to train workers (less skills taught)
disadvantages of division of labor
-workers get bored = efficiency might fail
-productions stops if a worker is absent
what does the transformation process do
add value to input
define adding value
-difference btw selling price of a product & cost it’s bought in (materials & componenets)
diff. economic sectors
-Primary
-Secondary
-Tertiary
Define primary sector
-extracting natural resources (raw materials)
define secondary sector
-processing raw materials into final products (manufacturing & construction)
define tertiary sector
-providing service and distribution of goods
define industralisation
-moving from primary sector to secondary sector
define deindustralisation
-moving from primary & secondary sector to tertiary sector
diff. ownership
-Public sector
-Private sector
Public sector:
-who owns
-objective
-funds
-gov.
-provide service to people
-taxes
Private sector:
-who owns
-objective
-funds
-individual owned
-profit
-savings/ loans
diff. economic systems
-Planned economy
-Mixed economy
-Free market economy
Define planned eocnomy
-economy is mostly led by public sector
-usually associated with communism
define mixed economy
-economy is led by public and pvt. sector
define free market economy
-economy is led mostly by pvt. sectors
define enterprise
-actions of a person who takes initiative by taking a risk to start the business
-the business / company itself
define entrepreneur
-person who markets the business
diff. btw inventor and entrepreneur
-inventor: make product
-entrepreneur: market the product
Define business plan
-doc containing important details of business and objectives created by entrepreneur
Define business idea
-what products/ service business will provide
What does business plan contain
-business idea
-objectives
-cost & profit
-revenue forecast
-cash flow forecast
-target market
-long & short term finance
-location
-marketing mix
What does marketing mix contain
-product
-place
-promotion
price