Core Studies - Simons And Chabris Study Flashcards
Inattentional blindness definition
When attention id diverted to another object or task and observers often fail to perceive an unexpected object even if it appears at fixation
Aim 1
To find out whether events that are particularly unusual are ore likely to be detected
Aim 2
To investigate the effect of difficulty on inattentional attention
Aim 3
To investigate the effect of the unusual superimposition and the transparency of characters in the videos used by Neisser
Research method
Lab experiments using an independent measures design
Number of conditions
16
Unexpected events
- Gorilla walking across screen
- Woman with an umbrella walking across the screen
Examples of standardisation
- Same actors recorded on the same day in the same location
- Each video showed 2 teams, one wearing white shirts and another wearing black shirts
- Players in the videos passed the ball in a standard order
- Each video lasted 75 seconds
Sample
- 228 participants in total
- Undergraduate students
Sampling method used to gather participants
- Volunteer sampling
- some without payment, some offered large candy bar or were paid a single fee
How many p’s had their data discarded
36