Evaluation of Media influences on aggression: Livingstone (1966) Flashcards

1
Q

Point:

A

Livingstone (1966) claims simple questions are asked but the answers are much more complex.

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2
Q

Example/Evidence:

A

Most studies are American, meaning generalising findings to countries with different media histories is problematic. A lot of research used unrepresentative samples (all male) and generalised about all viewers.

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3
Q

Link back:

A

Livingstone argues that field experiments conducted with better experimental controls and a longer follow up period, would provide the most convincing evidence.

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