Heat

Question 1

What does the busy layout suggest?

Answer 1

It suggests that the magazine will be full of content

Question 2

What does the masthead ‘heat’ suggest?

Answer 2

Suggests that the magazine is filled with hot gossip

Question 3

What does the lowercase font represent?

Answer 3

It signifies that the magazine is informal and relatable

Question 4

What is the effect of using poor quality/grainy photos?

Answer 4

It adds to the sense of realism, its as though we see the ‘real’ celebs

Question 5

What is the effect of the hyperbolic words? (shock)

Answer 5

Makes the stories seem more exciting and entertaining

Question 6

What is the effect of using secretive themed words?

Answer 6

Adds to the engaging nature of the magazine

Question 6

What is the purpose of exclamation marks?

Answer 6

Adds a sense of drama and excitement

Question 7

What are the purpose of enigma codes?

Answer 7

To encourage the reader to buy the magazine so they can find out more

Question 8

What is the purpose of ‘double life’

Answer 8

It doesn’t give away too much information about the story, so the audience is left wating more

Question 9

What is the effect of using intertextuality?

Answer 9

References to popular mainstream shows attract a wider mainstream audience

Question 10

What is the effect of using the word ‘badass’?

Answer 10

Confident, aggressive language signifies that this is a bold magazine and appeals to confident readers

Question 11

What does ‘Queen of the castle’ signify?

Answer 11

That she is powerful, dominant and a role model

Question 12

What does ‘posh’ suggest?

Answer 12

Makes her seem rich and successful?

Question 13

Why is the use of celebrities engaging? Especially women

Answer 13

The focus if women in power or states of success, challenges more typical representation of women in the media

Question 14

What does Liam being in a small circle suggest?

Answer 14

Suggests that he is up to no good

Question 15

How is Harry represented?

Answer 15

As making mistakes, head down looking depressed

Question 16

What does the portrayal of Harry and Liam suggest?

Answer 16

That Heat has a predominantly female audience

Question 17

What does the use of colloquialisms suggest?

Answer 17

It suggests that the readers are younger, with lower levels of education

Question 18

What does the use of the nickname ‘Posh’ suggest?

Answer 18

It suggests that they are trying to target an older audience who remember her as ‘Posh Spice’

Question 19

What does the cheap price suggest?

Answer 19

The low price might make the magazine seem appealing to low income audiences

Question 20

What does the bonus material suggest?

Answer 20

Makes the magazine seem like its value for money

Question 21

Why are large images used?

Answer 21

Suggests that they have an audience with low literacy levels. It makes it easier to understand

Question 22

What is the effect of using bright colours?

Answer 22

Makes the magazine seem fun and exciting to read