knowledge throughout the paper Flashcards
what does ABC1 stand for
known as the the higher and working class people of society, these people range from ceos and managers of big company’s earning money to people in working class as teachers, builders etc.
all this is done to help build a specific target audience.
what is BARB
Broadcasters Audience Research Board
what dies BARB do
delivering the UK’s television audience ratings.
how many watches a show on TV gets
public service ownership
ANY MEDIA - that is owned or funded by the public and is therefore accountable to them.
-neflix
conglomerate company
corporation made up of several different, independent businesses.
-for example amazon, Etsy
synergy
when two company’s work together to help promote each other for example black panther working with mcdoanalds .
cross-media company.
putting a marketing message in front of a customer in a variety of forms
such as emails, print, mail.
mis-en-scene
‘put in the scene’ = everything the audience can see in the frame such as hair, makeup, costume, set design
marketing techniques used to help the uses of squid games
word of mouth
importance of storytelling
two ways products are advertised to audiences in the digital age-
-pop up adverts on social media
-advertsining on podcasts
-social media
channels of distribution
Distribution channels include wholesalers, retailers, distributors, and the Internet.
making sure the product is the best it can be allowing feedback
name 4 regulatory bodies
OFCOM
W3C
BBFC
IPSO
