M9 Flashcards

1
Q

refers to the technical and symbolic things that are used in media to convey a message or idea

A

Media Language

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2
Q

a way of understanding how something was created

A

Deconstruction

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3
Q

any form or type of communication in any medium

A

Genre

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4
Q

the arrangement of everything that appears in the framing of a scenery

A

mise en scene

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5
Q

individuals or group who is impacted by an outcome of a project

A

Stakeholders

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6
Q

Allows the audience to understand the message behind a media through codes, conventions, formats, symbols, and narrative structures

A

Media Language

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7
Q

the symbolic, technical, and written tools used to convey messages in
media. These include the acting, setting, location, use of camera, editing, lighting, sound, special effects, visual composition, graphics, and more.

A

Codes

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8
Q

use of codes and symbols to convey an underlying message

A

Symbolic

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9
Q

Types of Media Codes

A

Symbolic, Technical, Written

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10
Q

It is the use of equipment to tell and express a message

A

Technical

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11
Q

This is done through angles, shots, lighting, framing, and other visual techniques

A

Technical

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12
Q

It refers to the use of language styles and textual layouts in media

A

Written

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13
Q

May also include dialogues and song lyrics

A

Written

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14
Q

The rules or patterns of constructing, organizing, and integrating
meaning in media

A

Media conventions

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15
Q

Refers to the accepted ways of using media codes

A

Media conventions

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16
Q

Three types of convention

A

Form, Genre, Story

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17
Q

The specific manner in which the users expect the type of media’s codes
are arranged in

A

Form Convention

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18
Q

The common narrative and structures used in storytelling products which consists of the plot, characters, conflict, theme, point of view, and symbolism

A

Story Convention

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19
Q

Refers to the various means of communication through which news, entertainment, education, data, or promotional messages are broadcast.

A

Media

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20
Q

One of the most important media literacy skills

A

Deconstruction

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21
Q

The ________ of media message helps people understand both who the creator and the intended recipient of the message.

A

Deconstruction

22
Q

Reveals how the creator made the message

A

Deconstruction

23
Q

Could number as few as one person or as many as billions of people around the world for whom the media messages was constructed

A

Media Audience

24
Q

a form of communication that brings a message to the people

A

Advertising

25
Q

a specific group of people with shared characteristics who are most likely to be the recipient of a certain message, products or services.

A

Target Audience

26
Q

This type of audience actively engages and does not simply accept every media message.

A

Active Audience

27
Q

They question everything they see and develop their own interpretation of a media product based on their life experiences, education, beliefs, values, culture, interests, family background and cultural influences.

A

Active Audience

28
Q

often referred to as broadcast audience

A

Mass Audience

29
Q

made up of a wide
range group of people that have a similar and common interest

A

Mass Audience

30
Q

much smaller audiences but are very influential

A

Niche Audience

31
Q

a small and selected group of people with a very unique interest

A

Niche Audience

32
Q

They merely observe an event rather than actively responding to it.

A

Passive Audience

33
Q

does not actively engage with a media message. does not question everything and simply accepts the message

A

Passive Audience

34
Q

a professional responsible for coordinating every aspect of creating an entertainment performance

A

Producer

35
Q

Supervises operations within media projects. They control, plan, manage, initiate, and coordinate the flow of the production while also being responsible for the hiring of key personnel, fundraising, and distributors agreements.

A

Media Producer

36
Q

oversees the entire project, from the beginning to the end, from development to completion

A

Media Producer

37
Q

One of the top positions in the making of a project

A

Executive Producer

38
Q

takes care of the specific aspects of the production whicu were assihned to the producer

A

Associate Producer

39
Q

works with all three stages of the production, from pre-production to post-production

A

Associate Producer

40
Q

acts and worls on every task assigned by the associate producer

A

Assistant Producer

41
Q

also invovled in coordinating other jobs such as scheduling

A

Assistant Producer

42
Q

subordinate to the producer

A

Co-producer

43
Q

may be the one who funded, developed, obtained, or packaged the project

A

Co-producer

44
Q

coordinates/organizes the work of several producers

A

Coordinating Producer

45
Q

supervises the physical aspects of the project and oversees the budget along with the day to day activities of the project to make sure it is within the budget

A

Line Producer

46
Q

supervises one or more producers working in their individual duties

A

supervising producer

47
Q

may take the place of an executive producer or work directly for the executive producer

A

supervising producer

48
Q

providers of products and services that are used in the end product for tbe customer and equitable business oppurtunities

A

media stakeholders

49
Q

two types of stakeholders

A

internal and external

50
Q

consist of an individual or group who works within the same organization or project

A

intetnal stakeholders