mass media 5-7 Flashcards
Pay-Per-View (PPV)
A cable-television service that allows customers to select a particular movie for a fee, or to pay $25 to $40 for a special onetime event.
Evergreens
In TV syndication, popular, lucrative, and enduring network reruns, such as the Andy Griffith Show or I Love Lucy.
Direct Broadcast Satellite (DBS)
A satellite-based service that for a monthly fee downlinks hundreds of satellite channels and services; DBS began distributing video programming directly to households in 1994.
Rating
In TV audience measurement, a statistical estimate expressed as a percentage or households tuned to a program in the local or national market being sampled.
Video-On-Demand (VOD)
Cable television technology that enables viewers to instantly order programming such as movies to be digitally delivered to their sets.
Kinescope
Before the days of videotape, a1950s technique for preserving television broadcasts by using a film camera to record a live TV show off a studio monitor.
Domestic Comedy
A TV hybrid of the sitcom in which characters and settings are usually more important than complicate situations; it generally features a domestic problem or work issue that character have to resolve.
Serial Programs
A radio or TV program, such as a soap opera, that features continuing story lines from day to day or week to week.
Affiliate Stations
A radio or TV station, though independently owned, signs a contract to be part of a network and receives money to carry the network’s programs; in exchange, the network receives time slots, which it sells I national advertisers.
Time Shifting
The process whereby television viewers record shows and watch them later, when it is convenient for them.
Digital
In television, the type of signals that are transmitted as binary code.
Telecommunications Act of 1996
The sweeping update of telecommunications law that led to a wave of media consolidation.
Must-Carry Rules
Rules established by the FCC requiring all cable operators to assign channels and to carry all local TV broadcasts on their systems, thereby ensuring that local network affiliates independent stations (those not carrying network programs), and public television channels would benefit from cable’s clearer reception.
Chapter Shows
In television production, any situation comedy or dramatic program whose narrative structure includes self-contained stories that feature a problem, a series of conflicts, and a resolution from week to week.
Analog
In television, standard broadcast signals made of radio waves (replaced by digital standards in 2009)
Superstations
Local independent TV stations, such as WTBS in Atlanta or WGN in Chicago, that have uplinked their signals onto a communication satellite to make themselves available nationwide.
Fringe Time
In television, the time slot either immediately before the evening’s prime-time schedule (called early fringe) or immediately following the local evening news or the network’s late-night talk shows (called late fringe).
Anthology Dramas
A popular form of early TV programming that brought live dramatic theater to television; influenced by stage plays, anthologies offered new teleplays, casts, directors, writers, and sets from week to week.
Deficit Financing
In television, the process whereby a TV production company leases its programs to a network for a license fee that is actually less than the cost of production; the company hopes to recoup this loss later in rerun syndication.
Narrowcasting
Any specialized electronic programming or media channel aimed at a target audience.
Episodic Series
A narrative form well suited to television because the main characters appear every week, sets and locales remain the same, and technical crews stay with the program; episodic series feature new adventures each week, but a handful of characters emerge with whom viewers can regularly identify.
Retransmission Fees
The fee that cable providers pay to broadcast networks for the right to carry their channels.
Situation Comedy
A type of comedy series that features a recurring cast and set as well as several narrative scenes; each episode establishes a situation, complicates it, and then resolves the complications.
First-Run Syndication
In television, the process whereby new programs are specifically produced for sale in syndication markets rather than for network television.
Basic Cable
In cable programming, a tier of channels composed of local broadcast signals, nonbroadcast access channels (for local government, education, and general public use), a few regional PBS stations, and a variety of cable channels downlinked from communication satellites.
Fin-Syn (Financial Interest and Syndication Rules)
FCC rules that prohibited the major networks from running their own syndication companies or from charging production companies additional fees after shows had completed their prime-time runs; most fin-syn rules were rescinded in the mid-1990s.
Leased Channels
In cable television, channels that allow citizens to buy time for producing programs or presenting their own viewpoints.
Premium Channels
In cable programming, a tier channels that subscribers can order at an additional monthly fee over their basic cable service; these may include movie channels and interactive services.
Share
In TV audience measurement, a statistical estimate of the percentage of homes tuned to a certain program, compare with those simply using their sets at the time of a sample.
Sketch Comedy
Short television comedy skits that are usually segments of TV variety shows; sometimes known as vaudeo, the marriage of vaudeville and video.
Third Screens
The computer-type screens on which consumers can view television, movies, music, newspapers, and books.
Electronic Publishers
Communication businesses, such as broadcasters or TV cable companies, that are entitled to choose what channels or content to carry.
O & Os
TV stations “owned and operated” by networks.
Access Channels
In cable television, a tier of nonbroadcast channels dedicated to local education, government, and the public.
Multichannel Video Programming Distributors (MPVDs)
The cable industry’s name for its largest revenue generators, including cable companies and DBS providers.