Phrases

Question 1

he founded Apple Computer and

Answer 1

proceeded to grow it to become a 2 Billion dollar company

Question 2

in the Spring of 1985, he lost the power struggle

Answer 2

he spent the Summer considering his next move and resolve to begin again

Question 3

how Steve Jobs called the naming of Next Computer

Answer 3

with Characteristic Flair

Question 4

What’s Steve’s goal when he formed Next?

Answer 4

He wanted to transform the learning process at the college and the graduate school level with a powerful computer and a new kind of software

Question 5

what type of company we wanted to start

Answer 5

We decided we wanted to start a company that had a lot to do with education and in particular higher education

Question 6

what’s is next vision

Answer 6

So our vision is is, there is a revolution in software going on now in colleges and universities and it has to do with providing two types of learning sofware one is simulated learning environment

Question 7

what we do best?

Answer 7

so if we can do what we do best which is to find really great technology and pull it down to a price point that’s affordable to people

Question 8

Companies come and go….

Answer 8

at the crest of the wave

Question 9

more important than building a product..

Answer 9

we are in the process of architecting a company

Question 10

And the total will be much more incredible than..

Answer 10

some of its parts

Question 11

the cumulative process of approximately 20 thousand decisions that we are going to make over the next 2 years

Answer 11

are going to define what our company is

Question 12

What is the goal of NEXT retreat?

Answer 12

the goal was to arrive at a design decisions, production deadlines and marketing strategy aimed at selling on college campuses

Question 13

We are going to make it or break it

Answer 13

we have to provide products to higher education, service and relationships to higher eduction that no else provides

Question 14

i think we have to spend 100% of our time thinking about that and if we can’t do that…

Answer 14

we ought to go broke

Question 15

how he interjects a team member who is pissed off

Answer 15

So may be we ought to do though…

Question 16

i don’t want to hear just because we blew it last time..

Answer 16

we are going to blow it this time

Question 17

we have been a start up for six months and we have been..

Answer 17

spending money like a start up for six months and in some areas we produced a lot and we have a lot to show for six months and in other areas we don’t have a lot to show for six months

Question 18

we are going to be judged like any other start up and i.e.

Answer 18

what our product is and how timely we bring it to the market, not in the fact we are really good people, not in the fact we produced a lot in the past, that stuff’s irrelevant at this point

Question 19

somebody has go to say here is what we can do and we can make it happen.. and here is the level of thing

Answer 19

that we can ship in the next 16 months

Question 20

what’s steve jobs acknowledged as

Answer 20

he was acknowledged as a master entrepreneur and a wealthy man

Question 21

what’s it that drives him at age 31 to begin all over again

Answer 21

part of the answer seems to be his need to feel that he is contributing to history

Question 22

Steve Jobs lifecycle of a Computer and Software

Answer 22

Design, Manufacture, Distribute, Write Software, Lot of people use and it change their lives and change their experience

Question 23

You can plant something and it can

Answer 23

change the world, ever so slightly

Question 24

You can plant something and it can

Answer 24

change the world, ever so slightly

Question 25

Steve Jobs passionate commitment to vision is…

Answer 25

clear

Question 26

His certainty that it can be achieved and it is worth achieving

Answer 26

is a conviction to be observed in all successful entrepreneurs

Question 27

This is the 21st century bicycle that..

Answer 27

amplifies the certain intellectual ability that the man has

Question 28

What are personal computers

Answer 28

Computers that people can afford themselves

Question 29

IBM dismisses the personal computer as too small

Answer 29

to do serious computing and unimportant to their business

Question 30

Apple is perceived to be the only hope to offer

Answer 30

IBM a run for its money

Question 31

industry-

Answer 31

milestone product

Question 32

Our products are far more sophisticated in technology than anything that is

Answer 32

available from any other competetior

Question 33

everybody just wanted to work, not just

Answer 33

because the work needed to be done but because of something we believed in

Question 34

What is leadership according to Jobs

Answer 34

Leadership is having a vision and being able to articulate that so around you can understand it and getting a consensus on a common vision

Question 35

The best way that i come up with to effect change at Apple is

Answer 35

by example

Question 36

This is Apple’s way of affirming that their

Answer 36

latest innovation is a product of individuals and creatives, not the corporation

Question 37

What i particularly enjoyed working with the people on the Macintosh project is

Answer 37

this spirit of co-operation between the groups and the individuals

Question 38

Our marketing goal is very simple that is

Answer 38

to create a product that will improve the life at the desk

Question 39

The most important thing though i think is that if you are going to start something new…

Answer 39

you have to feel passionate about it

Question 40

Most of the difference between people that succeed and people that dont

Answer 40

is people that don’t give up. They give up sooner than the people that succeed

Question 41

Sparks thought….

Answer 41

increases productivity and expands the creative potential of every individual who uses it

Question 42

you are ready to go to work

Answer 42

x

Question 43

that’s all there is to it

Answer 43

x

Question 44

it makes them work in way they never could before

Answer 44

x

Question 45

create memos that command attention

Answer 45

produce report with visual impact

Question 46

Apple’s purpose -

Answer 46

to create personal computers that help you get the most out of living