Problem statement

Question 1

What are the two types of relevance?

Answer 1

1. Academic relevance
2. Managerial relevance

Question 2

What does academic relevance mean?

Answer 2

That the same problem should not have been researched before.

Question 3

What does managerial relevance mean?

Answer 3

That researching the problem needs to benefit managers, consumers, and/or public policymakers.

Question 4

What defines a good problem statement?

Answer 4

1. An open-ended question
2. That identifies the study’s unit of analysis
3. That is expressed in terms of (i) variables and (ii) relationships

Question 5

What is the unit of analysis?

Answer 5

The unit of analysis is the entity that the study wishes to say something about.

Question 6

What is the difference between inductive and deductive reasoning?

Answer 6

1) Inductive reasoning goes from specific observations to general conclusions
2) Deductive reasoning starts with general principles to reach specific conclusions

Question 7

What is the difference between a pure and quasi moderator?

Answer 7

Pure moderator: variable that genuinely influences the relationship between independent and dependent variables.
Quasi moderator: variable that appears to influence but lacks true interaction effect.

Question 8

What is a moderator?

Answer 8

Influences the strength or direction of the relationship between the IV and DV.

Question 9

What is a mediator?

Answer 9

Explains the “how” or “why” of the relationship between the IV and DV

Question 10

What is the difference between a full and partial mediator?

Answer 10

Full mediator: fully explains relationships between IV and DV
Partial mediator: partially explains the relationship but leaves a direct effect