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RMG 920 > RMG 920 > Flashcards

RMG 920 Flashcards

1
Q

What is a business case?

A

Formal written document intended to convince a decision maker to approve some sort of action.
Tells a story/sets a debate

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2
Q

What are the 4 reasons that we use cases?

A
  1. Make important decisions
  2. Use as a training tool for employees
  3. Depth Analysis of company
  4. Contribute to academics”
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3
Q

Why is impartiality important?

A

Must be objective when cutting and presenting the case

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4
Q

What are the 5 aspects of the business case format?

A
  1. Problem
  2. Solution
  3. Approach
  4. Risk Assessment
  5. Value Analysis
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5
Q

What are the 5 types of business case purposes?

A
  1. Strategic (strategy for change)
  2. Economic (optimize business)
  3. Management (eg. a project or HR issue)
  4. Financial ($ involved)
  5. Commercial (attractiveness of a new market) “
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6
Q

What are these?

  1. Strategic
  2. Economic
  3. Management
  4. Financial
  5. Commercial
A

Business Case Purposes

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7
Q

What are these?

  1. Problem
  2. Solution
  3. Approach
  4. Risk Assessment
  5. Value Analysis
A

Aspects of a business case

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8
Q

What does logic mean?

A

The methods and rules for correct thinking. It formulates an argument

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9
Q

What is the structure of logic?

A

If A = B, and B = C, then A = C

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10
Q

Define: Judgement

A
  • Act of mind comparing two concepts, either they agree or not
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11
Q

Act of mind comparing two concepts, either they agree or not is the definition for?

A

Judgement

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12
Q

Define: Reasoning

A
  • Act of deriving new truth from previously assumed truth
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13
Q

Act of deriving new truth from previously assumed truth is the definition for?

A

Reasoning

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14
Q

Define: Inference

A
  • Process in which mind draws new knowledge of insight from set of propositions
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15
Q

Process in which mind draws new knowledge of insight from set of propositions is the definition for?

A

Inference

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16
Q

Define: Premise

A
  • Propositions that are given to support the conclusion
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17
Q

Propositions that are given to support the conclusion is the definition for?

A

Premise

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18
Q

Define: Fallacies of Relevance

A
  • Arguments in which the premise are logically irrelevant to the conclusion
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19
Q

Arguments in which the premise are logically irrelevant to the conclusion is the definition for?

A

Fallacies of Relevance

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20
Q

Define: Personal Attack

A

When an arguer rejects another person’s argument by attacking the character rather than the argument

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21
Q

When an arguer rejects another person’s argument by attacking the character rather than the argument- is the definition for?

A

Personal Attack

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22
Q

What is the structure of the personal attack fallacy?

A

X is a bad person, therefore X’s argument must be bad

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23
Q

X is a bad person, therefore X’s argument must be bad

Is the structure for what fallacy?

A

Personal Attack

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24
Q

Give an example of a personal attack fallacy

A

Trump is bad, therefore his arguments must be bad

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25
Q

Trump is bad, therefore his arguments must be bad

Is an example of what fallacy?

A

Personal Attack

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26
Q

Define: Attacking the Motive

A

When an arguer rejects criticizes a person’s motivation for offering a particular arguments

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27
Q

When an arguer rejects criticizes a person’s motivation for offering a particular arguments is the definition for?

A

Attacking the Motive

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28
Q

What is the structure of the Attacking the Motive fallacy

A

X is biased or has questionable motives, therefore X’s argument must be bad

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29
Q

X is biased or has questionable motives, therefore X’s argument must be bad

Is the structure for what fallacy?

A

Attacking the Motive

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30
Q

Give an example of an Attacking the Motive fallacy

A

Future Shop employees are paid by commission, therefore their arguments are false

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31
Q

Future Shop employees are paid by commission, therefore their arguments are false

Is an example of what fallacy?

A

Attacking the Motive

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32
Q

Define: Appeal to Pity

A

When an arguer attempts to evoke feelings of pity or compassion that are not relevant to the arguer’s conclusion

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33
Q

When an arguer attempts to evoke feelings of pity or compassion that are not relevant to the arguer’s conclusion is the definition for?

A

Appeal to Pity

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34
Q

What is the structure of the Appeal to Pity fallacy

A

X appeals to create pity, therefore X’s argument must be true

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35
Q

X appeals to create pity, therefore X’s argument must be true

Is the structure for what fallacy?

A

Appeal to Pity

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36
Q

Give an example of an Appeal to Pity fallacy

A

I got sick, therefore I cannot hand in my homework on time

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37
Q

I got sick, therefore I cannot hand in my homework on time

Is an example of what fallacy?

A

Appeal to Pity

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38
Q

Define: Bandwagon Argument

A

Most ppl think it’s true therefore it is.

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39
Q

Most ppl think it’s true therefore it is- is the definition for?

A

Bandwagon Argument

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40
Q

What is the structure of the Bandwagon Argument fallacy

A

Most people believe in X, therefore X is true

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41
Q

Most people believe in X, therefore X is true

Is the structure for what fallacy?

A

Bandwagon Argument

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42
Q

Give an example of a Bandwagon Argument fallacy

A

Most of the jury thinks he is innocent, therefore he must be innocent

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43
Q

Define: Straw Man

A

When an arguer misrepresents another person’s position to make it easier to attack

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44
Q

When an arguer misrepresents another person’s position to make it easier to attack is the definition for?

A

Straw Man

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45
Q

What is the structure of the Straw Man fallacy

A

Person A has position X, Person B presents position Y and distorts X, Person B attacks position Y, therefore, X is false/incorrect/flawed

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46
Q

Person A has position X, Person B presents position Y and distorts X, Person B attacks position Y, therefore, X is false/incorrect/flawed

Is the structure for what fallacy?

A

Straw Man

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47
Q

Give an example of a Straw Man fallacy

A

Given my contribution to this paper, I think that I deserve to share the credit on this paper. Response: So fame is more important to you than science? How dare you think fame is the end game to science? Thus, you do not deserve a credit on this paper

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48
Q

Define: Red Herring

A

When an arguer tries to sidetrack the audience by raising an irrelevant issue, claiming that the original issue has been settled

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49
Q

When an arguer tries to sidetrack the audience by raising an irrelevant issue, claiming that the original issue has been settled is the definition for?

A

Red Herring

50
Q

What is the structure of the Red Herring

A

Topic A is under discussion, Topic B is introduced under the guise of relevance- even though it’s not relevant, Topic A is abandoned

51
Q

Topic A is under discussion, Topic B is introduced under the guise of relevance- even though it’s not relevant, Topic A is abandoned

Is the structure for what fallacy?

A

Red Herring

52
Q

Give an example of a Red Herring fallacy

A

Mom I want a toy! Mom: Honey, let’s rush home and there is a yummy treat! (Mom diverts the attention go the kid)

53
Q

Define: Equivocation

A

When an arguer uses a key word in an argument in different senses making it ambiguous

54
Q

When an arguer uses a key word in an argument in different senses making it ambiguous is the definition for?

A

Equivocation

55
Q

What is the structure of the Equivocation fallacy

A

Argument X is presented, A word is misinterpreted to distort argument X

56
Q

Argument X is presented, A word is misinterpreted to distort argument X

Is the structure for what fallacy?

A

Equivocation

57
Q

Give an example of an Equivocation fallacy

A

I have the “right” to watch TV, therefore it is “right” for me to watch the show

58
Q

Define: Begging the Question

A

When an arguer states a claim that is assumed to be true based on the claim itself (circular argument)

59
Q

When an arguer states a claim that is assumed to be true based on the claim itself (circular argument) is the definition for?

A

Begging the Question

60
Q

What is the structure of the Begging the Question fallacy

A

X is because Y, therefore X is because of Y

61
Q

X is because Y, therefore X is because of Y

Is the structure for what fallacy?

A

Begging the Question

62
Q

Give an example of a Begging the Question fallacy

A

Stealing is illegal because stealing is prohibited by law

63
Q

Define: Fallacies of Insufficient Evidence

A

Arguments in which the premise, logically relevant to the conclusion, fail to provide sufficient evidence for the conclusion

64
Q

Arguments in which the premise, logically relevant to the conclusion, fail to provide sufficient evidence for the conclusion is the definition for?

A

Fallacies of Insufficient Evidence

65
Q

Define: Appeal to Ignorance

A

Claiming that something is true because no one has proven it to be false (vice versa)

66
Q

Claiming that something is true because no one has proven it to be false (vice versa) is the definition for?

A

Appeal to Ignorance

67
Q

What is the structure of the Appeal to Ignorance fallacy

A

X is not proven, therefore it is false

68
Q

X is not proven, therefore it is false

Is the structure for what fallacy?

A

Appeal to Ignorance

69
Q

Give an example of an Appeal to Ignorance fallacy

A

Yoda must exist because no one has proved that he doesn’t exist

70
Q

Define: False Alternatives

A

Posing a false either/ or choice when other options are present

71
Q

Posing a false either/ or choice when other options are present is the definition for?

A

False Alternatives

72
Q

What is the structure of the False Alternatives fallacy

A

Argument X and Y are presented as options but forces one to choose

73
Q

Argument X and Y are presented as options but forces one to choose

Is the structure for what fallacy?

A

False Alternatives

74
Q

Give an example of a False Alternatives fallacy

A

There are somethings that money can’t buy, for everything else, there is MasterCard

75
Q

Define: Loaded Question

A

Posing a question that contains an unfair or unwarranted presupposition

76
Q

Posing a question that contains an unfair or unwarranted presupposition is the definition for?

A

Loaded Question

77
Q

What is the structure of the Loaded Question fallacy

A

Double- barrelled question

78
Q

Double- barrelled question

Is the structure for what fallacy?

A

Loaded Question

79
Q

Give an example of a Loaded Question fallacy

A

Are you friends with that loser Carl?

80
Q

Define: Questionable Cause

A

Claiming, without sufficient evidence, that one thing is the cause of something else

81
Q

Claiming, without sufficient evidence, that one thing is the cause of something else
is the definition for?

A

Questionable Cause

82
Q

What is the structure of the Questionable Cause fallacy

A

X and Y are associated on regular basis, therefore X is the cause of Y

83
Q

X and Y are associated on regular basis, therefore X is the cause of Y

Is the structure for what fallacy?

A

Questionable Cause

84
Q

Give an example of a Questionable Cause fallacy

A

SAT scores have been dropping, kids watch more TV these days, therefore TV causes SAT scores to drop

85
Q

Define: Hasty Generalization

A

Drawing a conclusion from a sample that is biased or too small

86
Q

Drawing a conclusion from a sample that is biased or too small is the definition for?

A

Hasty Generalization

87
Q

What is the structure of the Hasty Generalization fallacy

A

(A biased sample or too small of a sample, can lead to false stereotypes)

88
Q

(A biased sample or too small of a sample, can lead to false stereotypes)

Is the structure for what fallacy?

A

Hasty Generalization

89
Q

Give an example of a Hasty Generalization fallacy

A

I have two friends who are from Korea. They are both lazy and never prepare for class. Therefore Koreans are lazy.

90
Q

Define: Slippery Slope

A

Claiming without sufficient evidence, that a seemingly harmless action will lead to a disastrous outcome

91
Q

Claiming without sufficient evidence, that a seemingly harmless action will lead to a disastrous outcome is the definition for?

A

Slippery Slope

92
Q

What is the structure of the Slippery Slope fallacy

A

Arguer claims that A will lead to B which leads to a C, then D… each being bigger than the prior

93
Q

Arguer claims that A will lead to B which leads to a C, then D… each being bigger than the prior

Is the structure for what fallacy?

A

Slippery Slope

94
Q

Give an example of a Slippery Slope fallacy

A

If I have one drink, I won’t be able to study, then I won’t graduate, then I will not get a job, then I will turn to crime, then I will be in jail

95
Q

Define: Weak Analogy

A

Comparing things that are not comparable (like comparing apples to oranges)

96
Q

Comparing things that are not comparable (like comparing apples to oranges) is the definition for?

A

Weak Analogy

97
Q

What is the structure of the Weak Analogy fallacy

A

Arguer presents X leads to Y, then presents H leads to J assuming they are similar in analogy

98
Q

Arguer presents X leads to Y, then presents H leads to J assuming they are similar in analogy

Is the structure for what fallacy?

A

Weak Analogy

99
Q

Give an example of a Weak Analogy fallacy

A

Nobody would buy a car without a test drive therefore why shouldn’t students live together before they get married?

100
Q

Define: Inappropriate Authority

A

Citing a witness of authority that is not credible

101
Q

Citing a witness of authority that is not credible is the definition for?

A

Inappropriate Authority

102
Q

What is the structure of the Inappropriate Authority fallacy

A

X is true because person J said so

103
Q

X is true because person J said so

Is the structure for what fallacy?

A

Inappropriate Authority

104
Q

Give an example of an Inappropriate Authority fallacy

A

My professor told me that I should break up with my boyfriend. So it is reasonable to believe that I should.

105
Q

Define: Pop Up

A
  • Temporarily retail event that uses a short term physical space to leave an impression on consumers
106
Q

Who are the Pop Up Stakeholders

A

Retailer (supply chain, promotion)
Region (location analysis, permits)
Landlords (tenant agreements, matching sites)
Consumers (target market, accessibility)

107
Q

Retailer (supply chain, promotion)
Region (location analysis, permits)
Landlords (tenant agreements, matching sites)
Consumers (target market, accessibility)

Are the?

A

Pop Up Stakeholders

108
Q

What are the evaluators of a pop up

A

Descriptive
Diagnostic
Predictive
Prescriptive

109
Q

Define: Descriptive in regards to the pop up analytics

A

What has happened? (How many people)

110
Q

Define: Diagnostic in regards to the pop up analytics

A

Why did this happen? (Interviews/ surveys)

111
Q

Define: Predictive in regards to the pop up analytics

A

What could happen?

112
Q

Define: Prescriptive in regards to the pop up analytics

A

What should happen?

113
Q

In regards to the business case purpose, what does Management mean?

A

How the proposal be successfully delivered

114
Q

In regards to the business case purpose, what does Strategic mean?

A

The strategy for change.

Is there a compelling case for change?

115
Q

In regards to the business case purpose, what does Economic mean?

A

Optimize the business/ public value

116
Q

In regards to the business case purpose, what does Commercial mean?

A

The proposed deal is achievable and attractive in the market place

117
Q

In regards to the business case purpose, what does Financial mean?

A

The spending proposal must be affordable

118
Q

What is the problem oriented method for solving a case?

Hint: 5 steps

A
  1. Identify facts
  2. Identify key issues
  3. Alternatives
  4. Evaluate
  5. Recommend
119
Q

What are the 3 types of cases

A
  1. Field Based Case
  2. Library Case
  3. General Experience Case
120
Q

What is a Field Based Case

A

Primary research

Conduct interview/ crafts a story

121
Q

What is a Library Case

A

Secondary research

Use media/ journal articles to support arguments

122
Q

What is a general experience case

A

Personal experience based (w/ real organization)

RMG 920 (1 decks)

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