Short answer questions part 3

Question 1

Example of a target market

Answer 1

Irish Farmers Journal for farmers

Question 2

Introduction Training means

Answer 2

Training recieved by new employees to help them in a workplace. It may include Health and Safety training, the organisation’s rules and code of ethics, introduction to co-workers and mangement etc

Question 3

2 social responsibilities of a business

Answer 3

(i) Local Community - no pollution, consultation ect

(ii) Suppliers - Pay on time, no explotation etc

Question 4

SWOT analysis means

Answer 4

Analysis of the present position of a business and is done before frawing up a business plan

Question 5

3 state-owned enterprise/state agencies PRODUCTION

Answer 5

ESB, Bord na Mona, Bord Gais

Question 6

3 state-owned enterprise/state agencies TRANSPORT

Answer 6

DART, Bus Eireann, Iarnrod Eireann

Question 7

3 state-owned enterprise/state agencies TRAINING

Answer 7

FAS, Cert, Teagasc

Question 8

3 state-owned enterprise/state agencies MARKETING

Answer 8

Failte Ireland, Bord Bia, Bord Lascaigh Mhara Irish Export Board

Question 9

Global Marketing means

Answer 9

Marketing a product worldwide with either a standardised marketing mis or an adapted marketing mix to take account of differences in different markets. See the whole world as its market and produces a product for that market

Question 10

3 benefits of teamwork

Answer 10

Sharing new ideas
Sharing responsibilty
Greater motivation

Question 11

2 rights under the Data Protection Act

Answer 11

(i) Right of acsess - data subjects have right to get a copy of the info within 40 days of request
(ii) Errors can be corrected