Style

Question 1

Unparallel Sentence

Answer 1

Not only….But Also
Both….And
Either….Or
Neither…Nor

Question 2

3x3 Writing Process

Answer 2

1) Prewriting
2) Writing
3) Revise

Question 3

Revise

Answer 3

1) Revise
2) Proofread
3) Evaluate

Question 4

Prewriting

Answer 4

1) Analyze
2) Anticipate
3) Adapt

Question 5

Writing

Answer 5

1) Research
2) Organize
3) Compose

Question 6

Passive vs. Active Voice

Answer 6

Passive - acted upon

Active - Doer of the action

Question 7

When should a business writer use the passive voice?

Answer 7

1) Deemphasize negative news

2) Conceal the doer of the action

Question 8

When should a business writer use the active voice?

Answer 8

Most business writing should be done in the active voice because they are easier to understand and shorter

Question 9

When should a business writer use the direct pattern of organization?

Answer 9

When you expect the reader to be pleased, mildly interested, or at worst neutral

Question 10

When should a business writer use the indirect pattern of organization?

Answer 10

When you expect your audience to be uninterested, unwilling, displeased. Works well with bad news, ideas that require persuasion, and sensitive news

Question 11

When should you cultivate the “you view”?

Answer 11

When your goal is to inform, persuade or promote goodwill

Question 12

What are the four types of sentences?

Answer 12

1) Simple Sentence
2) Compound Sentence
3) Complex Sentence
4) Complex-Compound Sentence

Question 13

Simple Sentence

Answer 13

Contains one independent clause

Question 14

Compound Sentence

Answer 14

Complete Sentence, and Complete Sentence

Question 15

Complex Sentence

Answer 15

Contains a subordinator (although, since)

Question 16

Complex-Compound Sentence

Answer 16

Multiple independent clauses and at least one dependent clause

Question 17

Explain at least two techniques a writer of a persuasive message should use

Answer 17

1) establish credibility
2) make a reasonable, precise request
3) Tie facts to benefits

Question 18

Style Checklist

Answer 18

Avoid Long lead ins
Remove redundancies
Dont convert verbs to nouns
Avoid trite phrases
Strive for parallelism