Survey Research and Structured Observation

Question 1

Open Question

Answer 1

respondents can respond however they like

Question 2

Closed Question

Answer 2

respondents have a set of fixed answers they can choose from

Question 3

Response Set

Answer 3

if responses are motivated by something other than the persons actual feeling about the items
- multiple-item measures help avoid these from occurring

Question 4

Vignette Questions

Answer 4

presenting people with one or more scenarios and asking how they would respond

Question 5

Probing

Answer 5

often observed as repeating the question or the answer choices

Question 6

Questionnaires

Answer 6

structured interviews without an interviewer

Question 7

Social desirability Bias

Answer 7

answering questions in a certain manner to present yourself in a better light

Question 8

Structured Observation

Answer 8

when we observe behaviour directly with explicitly formulated rules to make the observations and to record the information that we gather

Question 9

Structured Observations avoid:

Answer 9

1. Problems of Meaning
2. Problems of memory
3. Social desirability bias
4. Gap between stated and actual behaviour

Question 10

Observation Schedule

Answer 10

lays out the format and measurements of the structured observation

Question 11

Recording Incidents

Answer 11

wait until there is a behaviour of interest

Question 12

Time Period

Answer 12

processes are observed and recorded over a designated period of time

Question 13

Time Sampling

Answer 13

observe the interactions that take place at designated intervals of time

Question 14

Field Experiment

Answer 14

a study in which a researcher directly intervenes in a natural setting to observe the consequences of that intervention

Question 15

Hawthorne Effect

Answer 15

participants intentionally adjust their behaviour to conform to what they beehive is the purpose of the study