The executive summary and Small businesses Flashcards
What is an executive summary?
An executive summary is a part of a business plan that contains a summary of all the main components of the business plan, it also contains an overview of all the main selling points of the business.
What is the importance of an executive summary?
-> It provides an overview of the whole business plan
-> It allows readers to easily understand the business plan
-> Investors can read it and decide if they want to go through with the plan or not
-> It provides the business owner an opportunity to review the whole business
-> It answers the fundamental questions of the business
What is the life cycle of a small business?
Development -> Startup -> Growth -> Establishment -> Maturity -> Declne -> Exit