The Media

Question 1

18th and early 19th century press is America was PARTISAN
-Newspapers received subsides from the parties

Answer 1

The Partisan Press

Question 2

By mid-1800s, technological improvements made it possible to publish newspapers on a massive scale

Answer 2

The Penny Press

Question 3

-Newspapers relied on scandalous and vulgar stories
-Media empire cuere created as a result of this
(Joseph Pulitzer and William Randolph Hearst)

Answer 3

Yellow Journalism

Question 4

-Serve to guide the conduct of reputable journalists
-Objective news coverage by professional journalists is now the standard

Answer 4

Cannons of Journalism (1923)

Question 5

-The investigative reporting that exposed political corruption and the predatory practices of larged corporations
(Lincoln Steffens’ Shame of the Cities and Upton Sinclair’s The Jungle)

Answer 5

Muckraking

Question 6

-Cable News
-Talk Radio
-Blogs
-Social Media

Answer 6

Return to Partisanship

Question 7

-Determines what topics receive the most coverage
-Members of Congress usually respond to public concerns, they also react to THIS

Answer 7

Agenda Setting

Question 8

-Those topics are in the forefront of people’s minds, they will evaluate candidates on the basis of them
-The financial meltdown received enormous attention in 2008, and the electorate trusted Barack Obama to deal with the crisis

Answer 8

Priming

Question 9

-First televised presidential debate in 1960
-Kennedy won among TV viewers
-Nixon won among radio listeners

Answer 9

John Kennedy - Richard Nixon Debate

Question 10

-Small snippets of coverage of politicians’ statements
-Has shortened over time
-Hinders meaningful dialogue

Answer 10

Sound Bites

Question 11

More concerned with who is up or down, instead on focusing on issues

Answer 11

Horse Race Campaign Coverage

Question 12

-A handful of large corporations own all of the media
-Lack of diversity in “marketplace of ideas”

Answer 12

Media Consolidation