TNT Flashcards
who is a tourist ?
Any person who travels to a country other than in which his usual residence, for more than one night and less than a year
Serviced accomodations vs non serviced
serviced means that members of staff are avalible on the premises to provide services even if they are not in fact used and is included in price but non serviced u need to pau
What is a role of (TIC)
Escort groups or individual visitors from abroad oto the mouments, leaflets and brochures are given as well as booking accommodation and local guided tours
What is the role of tourist boards >
1- Increase the value of inbound tourism
Economic :
Employment creation, increasing foreign currency earning and developing infrastructure
Political:-
Enhancing the image of the an area
Socio-cultural :
Promoting understanding between the culture of tourists, improve quality of life and provide facilities
Environmental :-
Regeneration and conservation of the environment
climate latitudes
Equatorial :- 0 - 7 degrees, Hot and wet
Tropical:- 8 - 38 no cold but summer rains
Temperate :- 39 to 65 cold winter and hot summer + rainfalls
Arctic\polar 70 to 90 snow all year
effects of climate change on tourism
1- highsea levels
2- more damage from storms
3- reduced water supply
4-
Customer service standards
1- wearing name badges,
2- smile and make eye contact’
3- telephones should be answered
4- treatss customer in helpful manner
5- seek oppurtinites to improves
Why is team work essential ?
1- improves productivity
2- improves customer focues
3- speed up the spread of ideas
4- improve quality
describe the guest cycle
1- reservation :-
reservation record
2- check in
completing a registration record and paying
3- occupancy
experience
4- checkout/ history:-
how do we handle a complain ?
1- Listen carefully
2- Apologize in general terms
3- Never argue and giving alternative solutions
4- Agreeing on a solution
skills should be there /?
communication skills
people/language skills
soft skills
Why do we need skills
1- Language problem
prejudice
cultural difference
hygience ?
uniforms are provided clean
not using excessive perfum
clean short nails
no visible tatoo
Main methods of promotion
Advertising :-
broadcast media ( TV, radio, cinema) Print media (Newspaper, magazines, leflets) and display media (billboards)
Publicity:-
Sponsorships, public relations
Point of sale display :
advertising linked products/services
Public relations:-
with the people publicly
Direct marketing :-
direct
Sales promotion:-
vouchers, coupons
Personal selling :-
direct
videos and the internet
mobile technology
sms
Trade
other industry partners
Stages of the promotional campaign
1- choosing audience
2- establishing the message
3-Selecting the appropriate media
4- setting the timing of campaign
5- agreeing the advertising budget
6- measuring results
