Unit 2

Question 1

What is a sports product and give an example

Answer 1

The goods, services, ideas, or a combination of those things related to sports that provide satisfaction to a consumer, such as training equipment

Question 2

What is a professional athlete

Answer 2

A professional athlete is someone who has the will and ability to earn an income from a particular sport.

Question 3

What is an amateur athlete

Answer 3

An athlete who has never accepted money, or who accepts money under restrictions specified by a regulatory body, participating in a competition (REP/CLUB)

Question 4

What is a recreational athlete

Answer 4

A recreational athlete is someone who play the sport for fun, and can be any sport

Question 5

What is a college athlete

Answer 5

Are national organizations that governs college/university athletics and oversees important decisions pertaining to athletics and cannot be paid

Question 6

What is grassroot marketing and give an example

Answer 6

Marketing activity on a local community level, such as Andrew Wiggins visiting Vaughan with the NBA championship trophy