voting behaviour and the media

Question 1

class dealignment

Answer 1

social classes are voting in far fewer numbers for the political party they used to traditionally vote for. For example, working classes traditionally supported labour, middle classes voted conservative.

Question 2

partisan dealignment

Answer 2

less partisan in supporting a particular party, middle class voting labour

Question 3

governing competency

Answer 3

the perceived ability of the party in government to govern effectively.

Question 4

disillusion and apathy

Answer 4

apathy - feel liek vote doesnt matter

Question 5

manifesto and mandate

Question 6

what are the rules when doing a voting behaviour Q

Answer 6

pre 97
97
post 97

Question 7

VB factors

Answer 7

-class, age, educaion, gender, ethniciy
- campaign, finance, leader, valence, scadals, events (economic crash brown, iraq war blair)
- short term - media newspaper headlines, prime minister debates 2019 just con+lab.

Question 8

which years to use case studies for voting behaviour

Answer 8

83 (thatcher), 92 john major, 97 blair, 2019 johnson

Question 9

age example for voting behavour limiting voter ID

Answer 9

jacob reese mogg, spoke on the elctions act 2022, that it backfired on tory party as mostly effected the elderly who are mlost likely to vote for them as their policies target morgages, pensions etc

Question 10

what factors to talk about in media questions, developed

Answer 10

• media bias
• issue based voting,
• leaders, ideologies
• voter perception
• social media!
• campaigns

Question 11

social media example

Answer 11

ukip spent 5.4 in 2015 and won 12.6 vote share, at the time were posing a threat to cons, altugh this sidnt translate into seat share, only winning one seat :(
althoug (counter) conservatives spent 2.1 mill on facebook in 2017 and didnt win a majoritu
other factors are that the vote was issues based rather than looking to social media

Question 12

personality of leader gb

Answer 12

wearing a pre fitted micropohne and news channels 24/7 , the personality of the pm is most important with policies less important

Question 13

valence

Answer 13

How trustworthy and credible a party seems can impact whether people are willing to vote for them

Question 14

rational choice

Answer 14

goes against traditional ‘factors’ (class, age) having an impact on voting behaviour. Voters instead do not have strong connections to parties and vote ‘rationally’. Voting behaviour is influenced by the party’s track record (valence), manifesto promises, leaders, senior party members. They will vote for the party that is most likely result in the best possible outcomes for them

Question 15

issues based voting

Answer 15

2019, major impact
typicallyusually the economy and nhs

Question 16

campaings eg of not important

Answer 16

if you’re arguing that campaigns are an important factor, you should use the elections of 2017 and 2019 as an example of campaigns not mattering much to the outcome – Johnson had multiple blunders throughout the campaign (like hiding in a fridge from reporters! And refusing to take part in important debates/interviews) but still won decisively due to Brex

Question 17

class dealignment example

Answer 17

e DE class who have traditionally voted Labour. From 2015, this change has been significant. In 2019 Labour’s losses to the conservatives were more significant amongst the working class than other classes, 18% of the lowest social grades defected to the Conservatives, with 11% of Labour voters overall defecting and showing a much higher movement away from the party in its traditional base
-stronger support for Brexit amongst the working classes (62% voted Leave) compared to the middle classes (46% voted Leav

Question 18

media bias

Answer 18

It’s generally acknowledged that the media (specifically print) is biased towards one particular ideology/political party
cor-bin 2019, hueg attacks on labour