This class was created by Brainscape user Ngan Tran. Visit their profile to learn more about the creator.

Flashcard maker: Ngan Tran

Decks in this class (14)

Lesson 2
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39  cards
Chapter 1: Marketing: Creating Customer Value and Engagement
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35  cards
Chapter 2. Company and Marketing Strategy
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39  cards
Chapter 5: Consumer Markets and Buyer Behavior
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38  cards
Chapter 8: Products, Services, and Brands: Building Customer Value
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43  cards
Chapter 3: Analyzing the market
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24  cards
Chapter 18: Creating Competitive Advantage
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15  cards
Chapter 4: Managing Marketing Info to Gain Customer Insights
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20  cards
10. Market Segmentation, Persona, Targeting
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23  cards
11. Differentiation and Positioning
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10  cards
9. Internal Analysis and SWOT
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21  cards
8. Marketing Research
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15  cards
Brand Promise
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5  cards
Revision everything
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112  cards

More about
Hospitality Marketing

  • Class purpose General learning

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