This class was created by Brainscape user Ngan Tran. Visit their profile to learn more about the creator.
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Ngan Tran
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Decks in this class (14)
Lesson 2
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39
cards
Chapter 1: Marketing: Creating Customer Value and Engagement
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35
cards
Chapter 2. Company and Marketing Strategy
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39
cards
Chapter 5: Consumer Markets and Buyer Behavior
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38
cards
Chapter 8: Products, Services, and Brands: Building Customer Value
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43
cards
Chapter 3: Analyzing the market
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24
cards
Chapter 18: Creating Competitive Advantage
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15
cards
Chapter 4: Managing Marketing Info to Gain Customer Insights
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20
cards
10. Market Segmentation, Persona, Targeting
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23
cards
11. Differentiation and Positioning
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10
cards
9. Internal Analysis and SWOT
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21
cards
8. Marketing Research
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15
cards
Brand Promise
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5
cards
Revision everything
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112
cards
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Hospitality Marketing
- Class purpose General learning
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