wset diploma d2 - wine business

This class was created by Brainscape user Shaun Walton. Visit their profile to learn more about the creator.

Decks in this class (13)

1. Factors affecting price - Supply and demand
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46  cards
2. Factors affecting price - Supply chain
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62  cards
3. Types of business engaged in the production of wine
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40  cards
4. Different options for getting the wine to the point of sale
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18  cards
5. Reaching the end consumer within a free market - Retail sector
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21  cards
6. Reaching the end consumer within a free market - Hospitality sector
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16  cards
7. Other types of market
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46  cards
8. An introduction to marketing wine
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16  cards
9. Identifying the product/brand to be marketed
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31  cards
10. Identifying the target market
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7  cards
11. Setting the objectives of the marketing strategy
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3  cards
12. Devising the marketing strategy
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68  cards
13 & 14. Implementing and monitoring the marketing strategy & Marketing options
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10  cards

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wset diploma d2 - wine business

  • Class purpose General learning

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