1. Social Influence Flashcards
(29 cards)
Conformity
a change in a person’s behaviour or opinions as a result of real or imagine pressure or a group of people
Internalisation
a deep type of conformity where we take on the majority view because we accept it as correct. It leads to both a public and private change in behaviour, even when the group is not present.
Identification
a moderate type of conformity where we act in the same way as the group because we value it and want to be a part of it . We publicly agree with it but this doesn’t lead to a private change
Compliance
a superficial type of conformity where we publicly agree with the majority view but privately disagree with it. This change only lasts in the presence of the group
Informational social influence (ISI)
an explanation of conformity that we agree with the opinion of the majority because we believe others are correct and we want to to be correct as well. This may lead to internalisation
Normative social influence (NSI)
an explanation of conformity that says we agree with the opinion of the majority because we want to be accepted, gain social approval and be liked. Leads to compliance
Group size
Asch increased the size of the group by adding more confederates to increase majority. He found that conformity increased but only until a certain point, levelling off at majority of 3
Unanimity
The extent to which all members of a group agree. In Asch’s studies, the majority was unanimous as the confederates selected the wrong line. This produced greatest degree of conformity
Task difficulty
Asch’s line-judging task is more difficult when the comparison lines are similar in length. Conformity increases a naïve participants think the others have more information (ISI)
Social roles
The parts people play as members of various social groups. These are accompanied by expectations we and others have of the appropriate behaviour is in each role.
Obedience
a form of social influence in which an individual follows a direct order. \the person issuing the order is usually a figure of authority who has the power to punish when obedient behaviour is not forthcoming.
Situational variables
In his research Milgram identified several factors which he believed influenced the level of obedience shown by participants. They are all related to the external circumstances rather than to the dispositional factors
Proximity (SV)
The physical distance of an authority figure to the person they are giving the order to. Also refers to the physical closeness of the teacher and learner in Milgram’s studies
Location (SV)
The place in which the order is issued. The status/prestige associated with the location influences obediance
Uniform (SV)
A piece of clothing that identifies an individual with a particular position of authority, often symbolic, eg. police officers and judges
Agentic state
A mental state in which we feel no responsibility for our actions as we believe that we are acting for an authority figure. Allows us to obey a destructive authority by freeing us from guilt
Legitimacy of authority
An explanation of obedience which says we are more likely to obey people who we perceive to have authority over us. This authority is justified by their position in the social hierarchy.
Binding factors
The reason why an individual remains in the agentic state. The are freed from guilt as they believe that are acting as an agent for the authority figure. Done by shifting blame or denying harm done
Agentic shift
the movement from an autonomous state to an agentic one
Dispositional explanation
Exp of behaviour, highlighting individual’s personality. Contrasted with situational exps
Authoritarian personality
personality type more susceptible to obeying authority. Individuals are submissive to those of a higher social status and dismissive of inferiors
Resistance to social influence
ppl’s ability to withstand pressure to conform or obey authority. Influenced by situational and dispositional factors
Social Support
presence of ppl who resist pressures to conform/obey helps others to do the same. They act as models for others and show resistance is possible
Locus of control
Sense we have about what directs events in our lives. Internals= responsible for what happens to them. Externals= matter of luck/external forces