Introduction To Human-Computer Interaction Flashcards

1
Q

List the 6 parts of an interview structure:

A

1) Introduction 2) Warm up 3) General Issues 4) Deep Focus 5) Retrospective 6) Wrap up: summary

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2
Q

List the four steps for identifying the competition:

A

a. Identify the main product goals b. Write a product description c. Write an audience profile d. Define key dimensions

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3
Q

Name 8 of the most popular research methods:

A
  • interviews
  • contextual inquiry
  • thinking aloud
  • focus groups
  • observations
  • user tests
  • surveys
  • probes/diary studies
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4
Q

List important characteristics of the “interview” research method:

A
  • Users needed: 5
  • Life cycle stage: early design stages
  • Advantage: flexible, in-depth, experience probing
  • Disadvantage: time-consuming, hard to analyze and compare
  • Variations: contextual inquiry, guided speculation
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5
Q

Three steps for forming the goals of your research plan:

A
  • Collect the issues
  • Prioritize goals (importance x severity)
  • Rewrite them as questions
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6
Q

What are the three principles for user-centered design:

A
  • Early focus on user and tasks
  • Empirical measurement of product usage
  • Iterative Design
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7
Q

What are four of the biggest mistakes a designer can make:

A
  • Using featurism
  • Machine Oriented Design
  • A Premature product release
  • Next bench design
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8
Q

What process is used for “user-centered design?”

A

Iterative Design Process

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9
Q

What is the dual-process theory?

A

System 1: (95%)
- Intuition & Instinct

System 2: (5%)
- Rational thinking

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10
Q

What is HCI:?

A
  • How humans interact with computers
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11
Q

What is the main purpose of metrics?

A

Identifying what and where the problems are.

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12
Q

Total page views or unique visitors are measurements of what?

A

Metrics

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13
Q

What three types of questions should be asked in a survey?

A

1) Characteristic questions
2) Behavioral questions
3) Attitudinal questions

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14
Q

Metrics, Customer Feedback, surveys, usability tests are all what?

A

Quantitative Methods

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15
Q

Clues about how a product should be used is called:

A

Affordances

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16
Q

The relationship between controls and the results of those controls is referred to as:

A

Mapping

17
Q

When actions are restricted to reduce errors it is called:

A

Constraints

18
Q

The inspection of an entire system to see whether or not it complies with design principles is called:

A

Heuristic Evaluation

19
Q

A step by step evaluation of selected typical tasks within a system by a user is called:

A

Cognitive Walkthrough

20
Q

A walkthrough in a group is called a:

A

Pluralistic Walkthrough

21
Q

The guidelines and principles that are put in place to help us uphold values are known as:

A

Ethics

22
Q

Ethics help us in three areas of user design:

A

Decision Making
Values
Responsibility

23
Q

What is the formula for calculating goals in user research?

A

importance x severity = priority

24
Q

When creating a schedule for your research you should do four things:

A

Integrate schedules
Adapt priorities
Focus on big issues
Focus on general issues

25
Q

What are the characteristics of a CONTEXTUAL INQUIRY?

A

Users needed: 10
Interviews in a work context
Easier to address realistic issues

26
Q

What are the characteristics of the THINKING ALOUD method?

A

Users needed: 3 - 5
Lifecycle stage: Formative evaluation, iterative design
Benefits: Pinpoints user misconceptions, cheap
Disadvantages: Unnatural for users, hard to verbalize

27
Q

What are the characteristics of the FOCUS GROUP method?

A

Users needed: 6-9 per group
POBA talk
Lifecycle stage: early development, feature definition, user involvement
Advantage: Spontaneous reactions, group dynamics
Disadvantage: Groupthink, Social demand characteristics

28
Q

What are the characteristics of the OBSERVATION method?

A

Users needed: 5+
Lifecycle stage: Task and environment analysis, follow up studies
Advantage: Ecological validity, reveals real user tasks, suggests functions and features
Disadvantage: No experimenter control, intrusive, time consuming data analysis

29
Q

What are the characteristics of SURVEYS?

A

Users needed: 30 +
Lifecycle stage: early design, follow up studies
Advantage: subjective user preferences, easy to repeat, and analyze
Disadvantage: Sample bias, time consuming, no additional probing

30
Q

What are the characteristics of USER TESTING?

A

Users needed: 10 +
Lifecycle stage: Competitive analysis, benchmarking, final testing
Advantage: Controlled study, quantitative data, results easy to interpret and compare, replicable
Disadvantage: Low generalizability, tasks artificial and restricted, time intensive

31
Q

What are the characteristics of a DIARY/PROBING study?

A

Users needed: Clusters of 5 (families)
Lifecycle stage: environment analysis, early design stages
Advantage: In context, over time, personalized, rich design inspiration
Disadvantage: Little control, response bias, hard to analyze

32
Q

When do you need to do an interview?

A
  • When there is a need to attain highly personalized data
  • There are opportunities required for probing
  • A good return rate is important
    Respondents are not fluent in the native language of the country or have difficulties with written language
33
Q

What uses subjective judgment to analyze a company’s value or prospects based on non-quantifiable information?

A

Qualitative Analysis

34
Q

Name some forms of survey bias:

A
  • Sampling bias
  • Non-responder bias
  • Timing/duration bias
  • Invitation/incentive bias
  • Self-selection
  • Presentation bias: technologically, esthetically
  • Expectation bias
35
Q

What is it when people transfer their expectations from familiar objects to similar new ones?

A

Transfer Effects