Topic 1 - Business in the real world (6. business planning) Flashcards

1
Q

what is a business plan

A

A business plan is a document created by a business or entrepreneur that provides details about each element of the business. Creating a business plan means an entrepreneur considers all of the different elements of their business.

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2
Q

what are the sections that should be included into a business plan

A
the business idea
the business’ aims and objectives
target market
revenue forecast
projected costs and profit
cash flow forecast
sources of finance 
location
marketing mix
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3
Q

what is the big advantage of creating a business plan

A

By completing each section of the business plan, an entrepreneur gains a full understanding of each element of their business. This also gives the entrepreneur a better understanding of whether the business is likely to succeed or not. If there is a chance the business might not succeed, the entrepreneur can amend the business plan in order to minimise this risk.

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4
Q

drawbacks to business plans

A

takes a lot of time and money
make business plans too optimistic and struggle with problems later on
may stick too tightly to the business plan and struggle when something unexpected happens

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