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A level business
> 1.1.2 market research > Flashcards
1.1.2 market research Flashcards
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A level business
(28 decks)
1.1.1 the market
1.1.2 market research
1.1.3 market positioning
1.2.1 demand
1.2.2 supply
1.2.4 elasticity of demand
1.2.5 Income Elasticity Of Demand
1.3.1 product/service design
1.3.3 Pricing Strategies
1.3.5 marketing strategy
1.4.2 recruitment, selection and training
2.1.1 internal finance
2.1.2 external finance
2.1.3 liability
2.1.4 planning
2.2.1 sales forecasting
2.2.3 break even
2.2.4 Budgets
2.3.1 profit
2.3.1 Profit
theme 1 calculations
3.1.1 corporate objectives
3.1.2 corporate strategy
3.1.3 SWOT analysis
3.1.4 impact of external influence
3.2.1 objectives of growth
3.2.2 mergers and takeovers
4.1 globalisation
