marketing mix Flashcards

1
Q

what does it mean by marketing mix?

A

a recipe for success

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2
Q

what are the 4ps?

A

place, price, product, promotion

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3
Q

what does it mean by place?

A

is it available physically or online

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4
Q

what does it mean by price?

A

thinking about costs and competitors

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5
Q

what does it mean by product?

A

does it meet customer needs

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6
Q

what does it mean by promotion?

A

offers, advertising to boost sales

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