1.2 How Markets Work Flashcards
(60 cards)
What is demand in economic terms?
The quantity of a good or service that consumers are able and willing to buy at a given price during a given period of time
What are the factors that can shift the demand curve, remembered by the mnemonic PASIFIC?
P - Population
A - Advertising
S - (the price of) Substitutes
I - Income
F - Fashion and Trends
I - Interest Rates
C - (the price of) Compliments
What is derived demand?
Demand for one good linked to the demand for a related good
What is composite demand?
Demand for a good that has more than one use
What does the law of diminishing marginal utility state?
As an extra unit of a good is consumed, the marginal utility falls
What is the price elasticity of demand (PED)?
The responsiveness of a change in demand to a change in price
What is the formula for price elasticity of demand?
PED = % Change in Quantity Demanded / % Change in Price
What characterizes a price-elastic good?
PED |PED| > 1
What characterizes a price inelastic good?
PED |PED| < 1
What characterizes a unitary elastic good?
PED = 1
What is a perfectly inelastic good?
PED = 0
What is a perfectly elastic good?
PED = infinity
What factors influence PED, remembered by the mnemonic SPLAT?
S - Substitutes
P - Proportion of Income
L - Luxury/Necessity
A - Addictiveness
T - Time period
Footnote ##
* More substitutes increase demand elasticity.
* A higher income percentage spent on a good leads to more elastic demand.
* Necessities have inelastic demand; luxuries are usually elastic.
* Addictive goods also show inelastic demand.
* Demand is typically more elastic in the long run as people can adjust their behaviour and find alternatives.
What is income elasticity of demand?
The responsiveness of a change in demand to a change in income
What are inferior goods?
Goods that see a fall in demand as income increases
What are normal goods?
Goods for which demand increases as income increases
What are luxury goods?
Goods for which demand increases more than proportionately as income increases
What is cross elasticity of demand?
The responsiveness of a change in demand of one good to a change in price of another good
What are complementary goods?
Goods that have a negative cross elasticity of demand (XED)
What indicates a positive cross elasticity of demand (XED)?
Substitutes.
What is the XED for unrelated goods?
Zero.
What is supply?
The quantity of a good or service that a producer is able and willing to supply at a given price during a given period of time.
Why are supply curves upward-sloping? (3)
- Higher prices increase profitability for firms.
- High prices encourage new firms to enter the market.
- Larger outputs increase costs, necessitating higher prices.
What are the factors that can shift the supply curve, remembered by the mnemonic PINTSWC?
P - Productivity
I - Indirect taxes
N - Number of firms
T - Technology
S - Subsidies
W - Weather
C - Costs of production