12. Role of Collaborative Innovation & Organizational Models

Question 1

distributed innovation is at the intersection of which disciplines?

Answer 1

marketing
technology management
R&D management
organization science

Question 2

governance continuum for distributed innovation models

Answer 2

from hierarchical to hetherarchical:

• collaborative innovation
• communities of creations
• virtual knowledge brokers (VKB)
• open source systems (OSS)

Question 3

classification of distributed innovation models:

• x: type of governance
• y: nature of collaboration

Answer 3

collaborative innovation:

• firm centric
• individual

communities of creation:

• firm centric
• community based

VKB:

• market centric
• individual

OSS:

• market centric
• community based

Question 4

collaborative innovation

Answer 4

improving product/service thanks to collaboration with customers

• can be B2B or B2C
• individual basis or through focus groups

Question 5

communities of creation

Answer 5

community that collaborates to create joint intellectual property
- requires set of rules for participation

ex: LDraw (lego) - unofficial and community run free CAD system to share designs

Question 6

virtual knowledge brokers (VKBs)

Answer 6

third parties who connect + transfer knowledge from external players to companies

• initially: information intermediaries, then: innovation intermediaries
  ex: innocentive - case studies

Question 7

open source systems

Answer 7

completely run by and for users to mutually provide advice + create new product/service

• free use of what is shared by community
• general public license (GPL)
• open software

ex: linux