P.E.D in different market strucutres Flashcards

1
Q

what is P.E.D if there are lots of substitute goods

A

elastic because consumers can move to substitutes easily

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2
Q

what is P.E.D if there are highly differentiated products

A

price inelastic because there are little to no substitutes

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3
Q

what is the concentration ratio

A

the percent of market share owned by a number of firms i.e big four

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4
Q

what happens if you have a higher market share

A

more power

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