Mass & Social Media

Question 1

_________________ is print, radio, television, and other communication technologies (sometimes now referred to as legacy media).

Answer 1

Mass Media

Question 2

_______________ is the apps and websites that allow people to interact, create, and share content via cell phone networks and the internet.

Answer 2

Social media

Question 3

the capacity of the mass media and social media to divide audiences into segments, each surrounded by their own “______________________”

Answer 3

Bubble of apparent truth

Question 4

Until the 1960’s, Canada had one television network which was ____________ and in terms of print media, one national newspaper which was _________________.

Answer 4

CBC and the Globe and Mail

Question 5

People choose sources that correspond to their own ____________________.

Answer 5

Attitudes, biases, and preferences.

Question 6

“___________________” are where people no longer rely on reliable and verifiable evidence to support their view.

Answer 6

Bubbles of truth

Question 7

In 1969, The US federal government department
Of Defense established what was called _________________.

Answer 7

Arpanet

Question 8

The three main causes of mass media growth are _______________________.

Answer 8

Religion, politics, and economics

Question 9

Functionalism has 4 main functions of the mass media. They are agents of ______________,_______________,_______________, and ___________________.

Answer 9

Agents of coordination, socialization, social control, and entertainment.

Question 10

Conflict theorists criticize Functionalist approaches to the media for paying insufficient attention to the way ___________________.

Answer 10

The media fosters social inequality.

Question 11

The _________________ and _________________ benefit from the way the media fosters social inequality.

Answer 11

Dominant class and political groups.

Question 12

Biasing mechanism includes three elements:

Answer 12

Advertising, sourcing, and flak

Question 13

Most of the revenue earned by television stations, radio stations, newspapers, and magazines comes from ______________ by large corporations.

Answer 13

Advertising

Question 14

Studies of news-gathering methods show that most news agencies rely heavily on press releases, news conferences, and interviews organized or produced by large corporations and government agencies. These are all examples of ______________.

Answer 14

Sourcing

Question 15

Governments and big corporations routinely attack journalists who depart from official and corporate points of view. This is an example of _____________

Answer 15

Flak

Question 16

In regards to feminist theory, men were in __________ settings – women were in __________ settings.

Answer 16

Public and domestic

Question 17

________________ pay insufficient attention to the way the media fosters social inequality and they exaggerate the degree to which the mass media serves the interests of the entire population.

Answer 17

Functionalists