Sampling Flashcards
1
Q
What is the target population?
A
the group of people who the researcher in interested in and from which a smaller sample is drawn
2
Q
what is a sample?
A
a smaller group of people taken from the target population who take part in the research investigation
3
Q
What are sampling techniques?
A
the method used to select people from the population
4
Q
what are five sampling techniques?
A
- random
- systematic
- stratified
- opportunity
- volunteer
5
Q
what is bias in context of sampling?
A
when certain groups may be over or under-represented within the sample
6
Q
what is generalisation?
A
the extent to which findings can be applied from the sample to the wider population
