Chapter 1 Flashcards

1
Q

Is the performance of business activities designed to plan, price, promote, and direct the flow of a companies goods and services to consumers.

A

International Marketing

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2
Q

Activities of international marketing

A

plan
price
promote
direct the flow of a company’s goods and services.

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3
Q

3 ways on how to enter into foreign market:

A

Exporting
joint venture
Direct investments (FDI)

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4
Q

types of exporting

A

Direct
Indirect

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5
Q

Types of Joint Venture

A

Licensing
Management Contracting
Contract Manufacturing
Joint Ownership

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6
Q

Reasons why going into international market :

A

Expand Market opportunities
Profit Potential
Increase Growth rate
Stability through diversification

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7
Q

Different Environments to consider before entering into International Market:

A
  1. Socio-Cultural Environment
  2. Political & Legal Environment
  3. Economic Environment
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8
Q

types of barrier

A

tariff
non-tariff

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9
Q

examples of non-tariff Barriers

A

Import & Export Licensing
‌Embargoes
‌Subsidies
‌Quotas
‌Voluntary Export Restraints
‌Boycotts

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10
Q

NAFTA Meaning

A

North American Free Trade Agreement

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11
Q

AFTA Meaning

A

American Free trade area

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12
Q

Apec maening

A

Asia pacific economic cooperation conference

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13
Q

constantly flows into and out of a country

A

money

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14
Q

it records all financial transactions between a countrys firm and residents

A

balance of payments

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15
Q

the Balance of payments is maintained on a ?

A

double-entry bookkeeping system

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16
Q

a balance of payments statement includes three accounts:

A

Current Account
Capital Account
Reserves Account

17
Q

Is of primary interest to international business

A

Current Account

18
Q

A record of all merchandise exports, imports and services plus unilateral transfers of funds

A

Current Account

19
Q

A record of direct investments, portfolio investments

A

Capital Account

20
Q

A record of exports and imports of gold, increases or decreases in foreign exchange

A

Reserves Account

21
Q

although the world trade organization has been effective to some extent in reducing tariffs, countries still resort to measure of ?

A

protectionism

22
Q

Barriers used by countries to restrict the entry of unwanted goods

A

legal barriers
exchange barriers
psychological barriers

23
Q

six types of nontariff barriers

A

Specific limitations on trade
customs and administrative entry procedures
Standards
Government participation in trade
Charges on imports
Voluntary export restraints

24
Q

is a specific unit or dollar limit applied to a particular type of good

A

quota

25
Q

is called voluntary because the exporting country sets the limits

A

Voluntary Export restraints

26
Q

is an absolute restriction against the purchase and importation

A

Government Boycott

27
Q

is a refusal to sell to a specific country

A

Embargo

28
Q

can be either formal or informal and may be government sponsored or sponsored by an industry

A

Public Boycott

29
Q

can effectively regulate its international trade position by various forms of exchange-control restrictions

A

government

30
Q

two types of monetary barriers

A

blocked currency
government approval

31
Q
A